Category Management in Purchasing
Kogan Page Ltd (Verlag)
978-0-7494-7230-6 (ISBN)
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Category Management in Purchasing is a comprehensive guide to strategic category management, providing a step-by-step guide to its implementation and use. This book provides the necessary tools, techniques and applications that will enable the reader to implement this cost saving purchasing method.
The 3rd edition of Category Management in Purchasing has been rigorously updated to reflect the latest thinking in the field. Jonathan O'Brien shows how a strategic approach needs to work effectively together with other approaches, such as Supplier Relationship Management. He has added important sections on governance, included more supplier and supply chain tools, and introduced a pragmatic route for smaller businesses or those who need step-by-step advice.
The book provides case studies of real companies, including: IKEA, The Body Shop, NHS, Heinz, Cardiff Council, and GlaxoSmithKline.
Jonathan O'Brien is the CEO of the international purchasing consultancy and training provider, Positive Purchasing Ltd. With over 25 years' experience working in purchasing, he has worked all over the world to help global organizations increase their purchasing capability through training, education and working directly with practitioners and executive teams to drive in the adoption of category management and other strategic purchasing methodologies. He is also author of Supplier Relationship Management and Negotiation for Purchasing Professionals.
Chapter - 01: Introducing category management;
Chapter - 02: The principles of category management;
Chapter - 03: Laying the groundwork for success;
Chapter - 04: Stage 1: Initiation;
Chapter - 05: Stage 2: Insight;
Chapter - 06: Stage 3: Innovation ;
Chapter - 07: Stage 4: Implementation;
Chapter - 08: Stage 5: Improvement;
Chapter - 09: Making category management happen;
Chapter - 10: Guaranteeing success – now and for the future
| Verlagsort | London |
|---|---|
| Sprache | englisch |
| Maße | 164 x 240 mm |
| Gewicht | 921 g |
| Themenwelt | Wirtschaft ► Betriebswirtschaft / Management ► Logistik / Produktion |
| Wirtschaft ► Betriebswirtschaft / Management ► Marketing / Vertrieb | |
| ISBN-10 | 0-7494-7230-8 / 0749472308 |
| ISBN-13 | 978-0-7494-7230-6 / 9780749472306 |
| Zustand | Neuware |
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