Cases in Strategic Management with PowerWeb - A. Strickland Iii, Arthur Thompson Jr

Cases in Strategic Management with PowerWeb

Media-Kombination
615 Seiten
2000 | 12th edition
McGraw-Hill Professional
978-0-07-246405-4 (ISBN)
105,35 inkl. MwSt
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Containing cases in strategic management, this book reflects high profile companies and products. It's case line-up features dot.com/new economy companies such as America Online, WingspanBank.com, drkoop.com, and Intel. The cases highlight other types of business, such as non-US companies, entrepreneurial firms, and non-profit organizations.
Strickland and Thompson Cases in Strategic Management is the softcover collection of cases component of this market leading strategic management package. The cases have always been a strong selling point. Over the years, this author team has developed a great network of case authors and is able to select from the cream of the crop. And, having taught the course themselves for many years, they are very experienced in selecting the types of cases that will spark student interest and generate lively classroom discussions. Many of the cases reflect high profile companies, products, and people that students will have heard of, know about from personal experience, or can easily identify with. The new case line-up features an exciting collection of dot.com/New Economy companies such as America Online, WingspanBank.com, drkoop.com, Intel, EBay, CDNow, Dell, and Competition in the Electronic Brokerage industry. Cases are further selected to highlight other critical types of business and trends, such as non-U.S. companies, globalization, cross-cultural situations, relatively small, entrepreneurial firms, non-profit organizations, and more.

 A.J. (Lonnie) Strickland received a BS in Math and Physics from the University of Georgia, an MS in Industrial Management from Georgia Institute of Technology, and a PhD from Georgia State university. He currently holds the rank of Professor of Strategic Management in the Graduate School of Business at the University of Alabama. He has done extensive consulting and research work. In recent years, he was honored with the Outstanding Professor Award for the Graduate School of Business, and was the recipient of the Outstanding Commitment to Teaching Award for the University of Alabama. Arthur A. Thompson, Jr., earned his B.S and Ph.D. degrees in economics from The University of Tennessee, spent three years on the economics faculty at Virginia Tech, and served on the faculty of The University of Alabama's College of Commerce and Business Administration for 24 years. In 1974 and again in 1982, Dr. Thompson spent semester-long sabbaticals as a visiting scholar at the Harvard Business School.His areas of specialization are business strategy, competition and market analysis, and the economics of business enterprises. In addition to publishing over 30 articles in some 25 different professional and trade publications, he has authored or co-authored five textbooks and six computer-based simulation exercises. His textbooks and strategy simulations have been used at well over 1,000 college and university campuses worldwide. Dr. Thompson spends much of his off-campus time giving presentations, putting on management development programs, working with companies, and helping operate a business simulation enterprise in which he is a major partner. Dr.Thompson and his wife of 56 years have two daughters, two grandchildren, and a Yorkshire terrier.

Appendix: A Guide to Case AnalysisCases 1. America Online2. Daimler Chrysler Merger (A)3. Daimler Chrysler Merger (B)4. Guiseppe’s Original Sausage Co.5. The Chinese Fireworks Industry6. Competition in the Automobile Retailing Industry7. Dell Computer Corp in 20008. Peapod and the Online Grocery Industry9. Cannondale and the Mountain Bike Industry10. Competition in the Retail Brokerage Industry11. EBay12. CDNow13. Calloway Golf Co.14. Drkoop.com15. WingspanBank.com16. Ben & Jerry’s in Japan17. Vina San Pedro18. Campbell Soup Company19. The Black and Decker Corp.20. Robin Hood21. Replacements, Ltd.22. The Kimpton Hotel & Restaurant Group23. Brithinee Electric24. The Rococco New York Hotel25. Developing a Global Mindset at Johnson & Johnson26. Motorola: Ethical Challenges in a Multicultural Environment27. Levi Strauss & Co.

Erscheint lt. Verlag 16.12.2000
Sprache englisch
Maße 203 x 252 mm
Gewicht 1043 g
Themenwelt Wirtschaft Betriebswirtschaft / Management Unternehmensführung / Management
ISBN-10 0-07-246405-4 / 0072464054
ISBN-13 978-0-07-246405-4 / 9780072464054
Zustand Neuware
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