Perfect Phrases for Fundraising
Seiten
2012
McGraw-Hill Professional (Verlag)
978-0-07-179373-5 (ISBN)
McGraw-Hill Professional (Verlag)
978-0-07-179373-5 (ISBN)
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The words you choose can make the difference between having your appeal read ...or tossed. This book provides everything you need to craft a message that recipients will read and respond to. It is packed with time-saving tips, message-crafting strategies, and ready-to-use phrases sure to get results in any campaign.
THE RIGHT PHRASE FOR EVERY SITUATION . . . EVERY TIMEPrecise language in a fundraising campaign is an absolute must. The words you choose can make the difference between having your appeal read . . . or tossed.Perfect Phrases for Fundraising provides everything you need to craft a message that recipients will read and respond to. This quick-access guide is packed with time-saving tips, message-crafting strategies, and ready-to-use phrases sure to get results in any campaign. Master the right language for:
Telephone solicitingYouTube, Facebook, and TwitterOne-on-one meetingsBoard of director appealsOrganization website campaigns
THE RIGHT PHRASE FOR EVERY SITUATION . . . EVERY TIMEPrecise language in a fundraising campaign is an absolute must. The words you choose can make the difference between having your appeal read . . . or tossed.Perfect Phrases for Fundraising provides everything you need to craft a message that recipients will read and respond to. This quick-access guide is packed with time-saving tips, message-crafting strategies, and ready-to-use phrases sure to get results in any campaign. Master the right language for:
Telephone solicitingYouTube, Facebook, and TwitterOne-on-one meetingsBoard of director appealsOrganization website campaigns
Beverly Browning has been a consultant for government groups, agencies, schools, corporations, and nonprofit organizations for two decades, raising more than $350 million.
Zusatzinfo | 0 Illustrations |
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Sprache | englisch |
Maße | 130 x 203 mm |
Gewicht | 181 g |
Themenwelt | Wirtschaft ► Betriebswirtschaft / Management ► Unternehmensführung / Management |
ISBN-10 | 0-07-179373-9 / 0071793739 |
ISBN-13 | 978-0-07-179373-5 / 9780071793735 |
Zustand | Neuware |
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