Concepts in Strategic Management & Business Policy - Thomas L. Wheelen, J. David Hunger

Concepts in Strategic Management & Business Policy

United States Edition
Buch | Hardcover
456 Seiten
2009 | 12th edition
Pearson (Verlag)
978-0-13-609735-8 (ISBN)
93,95 inkl. MwSt
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For Strategic Management and Business Policy courses.

Class-tested approach to Strategy with new focus on environmental sustainability.

 

Wheelen and Hunger’s class-tested approach to teaching Strategy is brought into sharper focus with a new theme: environmental sustainability. By bringing the sustainability theme into focus, this text equips students with the strategic concepts they will need to know as they face the future consequences such as climate change, global warming and energy availability.

 

Part One: INTRODUCTION TO STRATEGIC MANAGEMENT AND BUSINESS POLICY
Chapter 1.  Basic Concepts in Strategic Management
Chapter 2.  Corporate Governance
Chapter 3.  Ethics and Social Responsibility in Strategic Management
Part Two: SCANNING THE ENVIRONMENT
Chapter 4.  Environmental Scanning & Industry Analysis
Chapter 5.  Internal Scanning & Organizational Analysis
Part Three: STRATEGY FORMULATION
Chapter 6.  Strategy Formulation: Situation Analysis & Business Strategy
Chapter 7.  Strategy Formulation: Corporate Strategy
Chapter 8.  Strategy Formulation: Functional Strategy & Strategic Choice
Part Four: STRATEGY IMPLEMENTATION AND CONTROL
Chapter 9.  Strategy Implementation: Organizing for Action
Chapter 10.  Strategy Implementation: Staffing & Directing
Chapter 11.  Evaluation & Control
Part Six: WEB CHAPTERS: OTHER STRATEGIC ISSUES
Web Chapter A.  Strategic Issues in Managing Technology & Innovation
Web Chapter B.  Strategic Issues in Entrepreneurial Ventures & Small Businesses
Web Chapter C.  Strategic Issues in Not-For-Profit Organizations
 

Erscheint lt. Verlag 14.9.2009
Sprache englisch
Maße 203 x 254 mm
Gewicht 780 g
Themenwelt Wirtschaft Betriebswirtschaft / Management Unternehmensführung / Management
ISBN-10 0-13-609735-9 / 0136097359
ISBN-13 978-0-13-609735-8 / 9780136097358
Zustand Neuware
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