Technology Ventures
McGraw Hill Higher Education
978-0-07-329442-1 (ISBN)
- Titel ist leider vergriffen;
keine Neuauflage - Artikel merken
"Technology Ventures" is the first textbook to thoroughly examine a global phenomenon known as "technology entrepreneurship". Now in its second edition, this book integrates the most valuable entrepreneurship and technology management theories from some of the world's leading scholars and educators with current examples of new technologies and an extensive suite of media resources. Dorf and Byers comprehensive collection of action-oriented concepts and applications provides both students and professionals with the tools necessary for success in starting and growing a technology enterprise. "Technology Ventures" details the critical differences between scientific ideas and true business opportunities.
PART I 1 Capitalism and the Technology Entrepreneur2 Opportunity and the Business Summary3 Building a Competitive Advantage4 Creating a Strategy5 Innovation StrategiesPART II6 Risk and Return7 Venture Creation and the Business Plan8 Independent Versus Corporate Ventures9 Knowledge, Learning, and Design10 Legal Formation and Intellectual PropertyPART III11 The Marketing and Sales Plan12 The New Enterprise Organization13 Acquiring, Organizing, and Managing Resources14 The Management of Operations15 Acquisitions, Mergers, and Global BusinessPART IV16 The Profit and Harvest Plan17 The Financial Plan18 Sources of Capital19 Presenting the Plan and Negotiating the Deal20 Leading a New Technology Venture to SuccessReferencesAppendix A Business PlansAppendix B CasesInformation Sources on the InternetGlossaryIndex
Erscheint lt. Verlag | 1.12.2006 |
---|---|
Zusatzinfo | Illustrations, unspecified |
Verlagsort | London |
Sprache | englisch |
Maße | 185 x 238 mm |
Gewicht | 1181 g |
Themenwelt | Technik |
Wirtschaft ► Betriebswirtschaft / Management | |
ISBN-10 | 0-07-329442-X / 007329442X |
ISBN-13 | 978-0-07-329442-1 / 9780073294421 |
Zustand | Neuware |
Haben Sie eine Frage zum Produkt? |
aus dem Bereich