Technology Ventures - Richard Dorf, Thomas Byers

Technology Ventures

From Idea to Enterprise
Media-Kombination
658 Seiten
2006 | 2nd Revised edition
McGraw Hill Higher Education
978-0-07-329442-1 (ISBN)
89,40 inkl. MwSt
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Examines a global phenomenon known as "technology entrepreneurship". This book integrates entrepreneurship and technology management theories and details the differences between scientific ideas and true business opportunities. It provides both students and professionals with the tools necessary for success in growing a technology enterprise.
"Technology Ventures" is the first textbook to thoroughly examine a global phenomenon known as "technology entrepreneurship". Now in its second edition, this book integrates the most valuable entrepreneurship and technology management theories from some of the world's leading scholars and educators with current examples of new technologies and an extensive suite of media resources. Dorf and Byers comprehensive collection of action-oriented concepts and applications provides both students and professionals with the tools necessary for success in starting and growing a technology enterprise. "Technology Ventures" details the critical differences between scientific ideas and true business opportunities.

PART I 1 Capitalism and the Technology Entrepreneur2 Opportunity and the Business Summary3 Building a Competitive Advantage4 Creating a Strategy5 Innovation StrategiesPART II6 Risk and Return7 Venture Creation and the Business Plan8 Independent Versus Corporate Ventures9 Knowledge, Learning, and Design10 Legal Formation and Intellectual PropertyPART III11 The Marketing and Sales Plan12 The New Enterprise Organization13 Acquiring, Organizing, and Managing Resources14 The Management of Operations15 Acquisitions, Mergers, and Global BusinessPART IV16 The Profit and Harvest Plan17 The Financial Plan18 Sources of Capital19 Presenting the Plan and Negotiating the Deal20 Leading a New Technology Venture to SuccessReferencesAppendix A Business PlansAppendix B CasesInformation Sources on the InternetGlossaryIndex

Erscheint lt. Verlag 1.12.2006
Zusatzinfo Illustrations, unspecified
Verlagsort London
Sprache englisch
Maße 185 x 238 mm
Gewicht 1181 g
Themenwelt Technik
Wirtschaft Betriebswirtschaft / Management
ISBN-10 0-07-329442-X / 007329442X
ISBN-13 978-0-07-329442-1 / 9780073294421
Zustand Neuware
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