Clean, Green and Responsible? (eBook)

New Zealand and Australia are broadly considered to be countries in which sustainability and responsibility discourses are being pursued by governments and business alike, and in which incentives and initiatives are helping confront and overcome sustainability-related challenges. This book takes a closer look behind and beyond the marketing mantras of both Australia's and New Zealand's 'clean and green' campaigns and, on the basis of representative examples and cases, critically evaluates the status quo.

The book assesses the effectiveness of sustainability and responsibility models with a focus on the South Pacific and argues that the ways in which issues have been dealt with in this more closely defined geographical region are most likely a good indicator of how similar issues are (or soon will be) dealt with around the globe. As such, the book offers a rich source of cases on sustainability and responsibility in the business arena, a critical review, and an inspirational affirmation of responsible business practice.

Gabriel Eweje is an Associate Professor in Business and Sustainability within the School of Management (Albany campus), Massey Business School, Massey University. He is also Director of the CSR and Sustainability Research Group - a multidisciplinary team of researchers from the Massey Business School. His background is mostly in teaching, research and consultancy in international business, developing economies, corporate social responsibility, business/nonprofit relationship, social enterprise and sustainability related disciplines. Previously, he worked as a Research Fellow at the United Nations University, Institute of Advanced Studies (UNU/IAS), Tokyo, Japan, and taught for several years at Royal Holloway University of London, England. His PhD from University of London focused on Corporate Social Responsibility and Activities of Multinational Oil and Mining companies in Developing Countries. He also worked as a Research Fellow with International Institute for Environment and Development (IIED), London on a project on how mining and minerals can contribute to sustainable development (MMSD). His research interest lies around the issues of business ethics, corporate social responsibility and sustainability related disciplines. He has also published his work in international academic journals and presented his research findings at international conferences. He has experience working with business and international management consulting firms on corporate social responsibility and sustainability issues.