The Bombardier Story
John Wiley & Sons Ltd (Verlag)
978-0-471-64640-2 (ISBN)
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In 1986, the company decided to enter the aerospace sector by acquiring business--jet maker Canadair Ltd. of Montreal. This was followed by acquisitions of several other ailing aerospace companies, including world--renowned Learjet. Turning around these floundering assets, Bombardier came out of nowhere to become, in a little more than a dozen years, the third--largest member of the civil aerospace manufacturing industry. Only US giant Boeing and European colossus, the Airbus consortium, are larger." -- from The Bombardier Story
Larry MacDonald is a business journalist whose columns have appeared in the Montreal Gazette, Ottawa Citizen, Financial Post, Investora s Digest of Canada, and other publications. Previously, he was an economist with the Canadian federal government. He is also the author of two other books, Outperforming the Market: A Case--Study Approach to Selecting Investments (ECW Press, 1998) and Nortel Networks: How Innovation and Vision Created a Network Giant (John Wiley & Sons, 2000).
Acknowledgements A Brief History of Bombardier Inc. Preface Introduction: The Rise of A Corporation Chapter 1: Armand Starts a Company Chapter 2: An Excellent Ski--Doo Adventure Chapter 3: Diversify or Die Chapter 4: A Breakthrough Deal Chapter 5: Making Subway Cars the Bombardier Way Chapter 6: Becoming Number One Chapter 7: Gravy Trains on the Horizon Chapter 8: Turning into Aerospace Chapter 9: Portrait of a Turnaround Artist Chapter 10: Revolution in the Sky Chapter 11: Bombardier Takes Wing Chapter 12: Dogfight in the Clouds Chapter 13: A Jet Takes Off From the Drawing Board Chapter 14: New Generations Chapter 15: Lessons in Strategic Governance Chapter 16: A Prototype for the Twenty--First Century? Chapter 17: The Challenges Ahead Endnotes Index
Erscheint lt. Verlag | 7.6.2002 |
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Zusatzinfo | endnotes, index |
Verlagsort | Chichester |
Sprache | englisch |
Maße | 160 x 234 mm |
Gewicht | 614 g |
Themenwelt | Technik ► Luft- / Raumfahrttechnik |
Wirtschaft ► Betriebswirtschaft / Management | |
ISBN-10 | 0-471-64640-7 / 0471646407 |
ISBN-13 | 978-0-471-64640-2 / 9780471646402 |
Zustand | Neuware |
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