Social Networking (eBook)

Social network analysis (SNA) is a technique used to determine knowledge flows and gaps in mapping social networks for various knowledge types. In Social Networking: The Essence of Innovation, how social networking and SNA can influence innovation in an organization is discussed through the presentation of a broad range of concepts, examples, and cases. Author Jay Liebowitz presents strategies for developing personal knowledge networks; linking social networking to innovation and strategic intelligence; and exploring synergies between knowledge management, business intelligence, and competitive intelligence. An introduction to SNA is then given and followed by case studies and an exploration of applications, including knowledge mapping and the analysis of organizations. Finally, the software systems devoted to these areas are described, the results they have achieved are cited.

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Social network analysis (SNA) is a technique that is used to determine knowledge flows and gaps in mapping social networks for various knowledge types. Social Networking: The Essence of Innovation discusses how social networking and SNA can influence innovation in an organization through the presentation of a broad range of concepts, examples, and case studies.The book's initial chapters deal with developing personal knowledge networks, linking social networking to innovation and strategic intelligence, and exploring synergies among knowledge management, business intelligence, and competitive intelligence. The introduction, an overview of social network analysis, is followed by case studies and an exploration of applications, including knowledge mapping and the analysis of organizations. Software systems devoted to these areas are described, citing results achieved, and a final chapter takes a look at future prospects, making this an essential tool for managers, executives, business analysts, educators, and strategic planners.