Political Management in Practice

Jennifer Lees-Marshment is Professor of Political Marketing and Management at the University of Dundee. She is a research-led but practice-oriented cross-disciplinary academic focused on researching political marketing, political management, political leadership, and public participation. She has interviewed over 350 political practitioners including government ministers and staffers/advisers to prime ministers and presidents and is author/editor of 18 books.

1. Introduction 2. The State of Human Resource Management of Political Advisers in Prime Minister’s Offices 3. The UK Prime Minister’s Chief of Staff’s management of special advisers 4. Decentralized Campaign Management: The motivations, training, and recruitment of Leni Robredo volunteers during the 2022 Philippine Elections 5. The Problematic Workplace Conditions Facing Political Staffers in Canada and the U.S.A. 6. Mental health and well-being of MPs’ staff’ 7. Prime Ministerial Media Advisers: Demystifying the Spin Doctor 8. Managing the Performance of Members of Parliament: Views from New Zealand 9. The Challenges of Implementing a National Party Vision: A Comparative Analysis of Midterm US Senate Elections 10. The Challenges of Public Policy Strategy: A Case Study of British Prime Ministers 11. Political media management, control and trust in a hybrid media environment 12. The strategies and skills political leaders need to manage global crises 13. Managing the “Unknown Unknowns”: Organizational processes, market intelligence, and leaders’ management of grassroots political protest 14. Practitioner Reflections on Managing Political Parties in the Czech Republic 15. Political Organizing Ecosystem: the Brotherhood of People and Power 16. Effective Leadership Styles in Politics: An Application of Goleman's Typology 17. Managing Politics and Government: recommendations for research and practice