Fixing Prices - Franck Cochoy, Johan Hagberg, Hans Kjellberg

Fixing Prices

A Century of Setting, Posting and Adjusting Retail Prices
Buch | Hardcover
242 Seiten
2023
Edward Elgar Publishing Ltd (Verlag)
978-1-80392-924-8 (ISBN)
109,95 inkl. MwSt
Shedding light on a range of price fixing mechanisms and price display technologies, this incisive book offers a clear overview of the retail price setting, posting and adjusting processes. Based on a detailed study of a century of pricing practices in the US retail sector, it explores the anthropology and sociology of valuation practices by concentrating on the way prices are fabricated.

Fixing Prices examines the relationship between everyday price display innovations, such as price tag devices, and wider market changes, including the introduction of price regulations about price display and item pricing. Investigating the historical development of price display, the book demonstrates the extent to which the materiality of prices contributes to the creation of different price-based valuation tactics.



Offering a historical perspective on pricing in the US retail sector, this unique book will prove invaluable to students of marketing, economic sociology, and industrial economics. It will also benefit industry professionals wanting to expand their knowledge surrounding pricing procedures.

Franck Cochoy, Professor of Sociology, University of Toulouse Jean Jaurès, and Senior Fellow, Institut Universitaire de France, France, Johan Hagberg, Professor of Business Administration Specialising in Marketing, University of Gothenburg and Hans Kjellberg, Professor of Marketing, Department of Marketing and Strategy, Stockholm School of Economics, Sweden

Contents: Introduction: studying the display of prices 1. Indexing prices: prices and the fingers of the invisible hand 2. Tagging prices: the proliferation of price tag technologies 3. Managing prices: price cutting strategies 4. Ruling prices: price ceiling policies 5. Printing, sticking, and stamping prices: rebalancing power between manufacturers and retailers 6. Infrastructuring prices: from paper to digital price systems 7. Digitalizing prices: the long history of Electronic Shelf Labels 8. Conclusions References Index

Erscheinungsdatum
Verlagsort Cheltenham
Sprache englisch
Maße 156 x 234 mm
Themenwelt Sozialwissenschaften Soziologie
Wirtschaft Betriebswirtschaft / Management Marketing / Vertrieb
Wirtschaft Betriebswirtschaft / Management Planung / Organisation
ISBN-10 1-80392-924-3 / 1803929243
ISBN-13 978-1-80392-924-8 / 9781803929248
Zustand Neuware
Haben Sie eine Frage zum Produkt?
Mehr entdecken
aus dem Bereich
Grundlagen marktorientierter Unternehmensführung : Konzepte, …

von Heribert Meffert; Christoph Burmann; Manfred Kirchgeorg

Buch (2024)
Springer Gabler (Verlag)
49,99
Marketinginstrumente und Erkenntnisse der Wirtschaftspsychologie

von Katja Gelbrich; Stefan Müller

Buch | Softcover (2024)
Vahlen (Verlag)
24,90
neueste Konzepte, Strategien und Technologien sowie praxiserprobte …

von Uwe Seebacher

Buch | Hardcover (2023)
Springer Gabler (Verlag)
109,99