The Tiger and the Rabbit
John Wiley & Sons Inc (Verlag)
978-1-394-19012-6 (ISBN)
In The Tiger and The Rabbit: Harnessing the Power of the Metaverse, Web3, and AI for Business Success, A Business Fable, former Amazon Web Services VP and COO and Channel Chief at Unstoppable Domains, Sandy Carter, delivers an engaging new narrative about a brand struggling to improve their customer experience. The company’s technical and marketing teams must work together to present solutions involving Web3, the Metaverse and Artificial Intelligence, in doing so, they learn valuable lessons about digital identity, community, and data ownership.
In the book, you’ll find:
Strategies for combining technologies, like artificial intelligence and blockchain, to unlock previously unheard-of solutions to contemporary problems
Explorations of the Metaverse’s potential for new experiences
The role of community in non-fungible token technology and what it means for the future of digital identity
An indispensable and exciting discussion of using the world’s newest technologies to solve some of our customers’ most intractable problems, The Tiger and The Rabbit will earn a place on the bookshelves of managers, executives, entrepreneurs, founders, board members, and other business leaders.
SANDY CARTER is Chief Operating Officer of Unstoppable Domains. Previously, Sandy was the Vice President at AWS and the General Manager of Ecosystems and Startups at IBM. She is the Chairman of the Board of Girls in Tech and an adjunct professor at Carnegie Mellon University Silicon Valley. She has written five books, including Extreme Innovation.
Foreword xi
Preface xv
Introduction xvii
Part I The Fable 1
Chapter 1 Getting Started 3
Chapter 2 The Team 15
Chapter 3 Learn and Be Curious— The Tech 29
Chapter 4 The Use Cases— Business Outcomes 71
Chapter 5 The Rabbit Team Plays 121
Chapter 6 Bold Vision and Planning Tools 145
Part II The Application 157
Chapter 7 The Five EmPOWERments Model 159
Appendix A Glossary 207
Appendix B Additional Thoughts on DAOs 213
About the Author 217
Afterword 219
Index 223
| Erscheinungsdatum | 23.08.2023 |
|---|---|
| Verlagsort | New York |
| Sprache | englisch |
| Maße | 152 x 224 mm |
| Gewicht | 431 g |
| Themenwelt | Sozialwissenschaften ► Soziologie ► Gender Studies |
| Wirtschaft ► Betriebswirtschaft / Management ► Marketing / Vertrieb | |
| Wirtschaft ► Betriebswirtschaft / Management ► Wirtschaftsinformatik | |
| ISBN-10 | 1-394-19012-3 / 1394190123 |
| ISBN-13 | 978-1-394-19012-6 / 9781394190126 |
| Zustand | Neuware |
| Informationen gemäß Produktsicherheitsverordnung (GPSR) | |
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