Chinese for Business and Professionals in the Workplace

Haidan Wang is Associate Professor at the University of Hawai‘i at Mānoa, Hawai‘i, USA. Christine Uber Grosse is Professor Emeritus of Modern Languages, Thunderbird School of Global Management, Arizona State University. USA.

Contents

Introduction

Preparing Learners for the Workplace: Chinese for Business and Professionals (Haidan Wang and Christine Uber Grosse)

Part I: Overview and Rationale

1. Insights and Innovation from Languages for Specific Purposes (Christine Uber Grosse)

2. Why Should We Seriously Consider Teaching Chinese for Specific Purposes? (James Dean Brown)

Part II: Learning Needs, Curriculum Design, and Course Development

3. Course Design of Business Chinese in Marketing – Teaching the Case of Chun Shui Tang (Hsin-Hsin Cindy Lee and Li-Yu Chen)

4. A Business Chinese Program with an Internship Component: An Application of Goal-Setting Theory (Zhongqi Shi, Qiaosi Yuan, and Shuai Li)

5. The Chinese International Engineering Program: History, Development and Curriculum Refinement (Sigrid Berka and Yu (Joyce) Wu)

6. Needs Analysis of Business Chinese Course for a High School Dual Enrollment Program (Li Xiang)

7. Needs Analysis for CSP Writing Curriculum Design (Ying Liu)

Part III: Transformative Approaches to Business Chinese

8. Comprehensive Analysis of Pragmatic Information in Business Chinese Conversational Textbooks (Haidan Wang)

9. Using WeChat in a Business Chinese Class (Liu Li)

10. Becoming Professionals: Ecological Role-Play (Robin Caselli, Jin Dong, James Nokes, Michaela Nuesser, Joseph Ritch, Shuai Tang, and Dongping Zheng)

11. New Directions in Business Chinese Instructional Materials Development (Jane Kuo)

12. A Study of Psychomotor Learning Modules for Business Chinese Speaking Fluency and Accuracy (Chin-chin Tseng and Man Fong Lam)

13. Business Chinese from the Learner’s Perspective (Robert Grosse)

Part IV: Other Perspectives on Chinese for Specific Purposes

14. Language Arts and Chinese for Specific Purposes (Chu-Ren Huang and Yanlin Li)

15. Workplace Simulations: Test-Driving Life in Professional Contexts (Naiyi Xie Fincham, Julio C. Rodriguez and Stephen L. Tschudi)

16. A Case Study in Conceptualizing, Drafting, and Implementing Course Materials for Chinese for Legal Purposes: The China Law Reader (Lawrence C. Foster)

17. Discipline-Specific Chinese Language Teaching in Higher Education: A Case Study in Hong Kong (Wai-Mun Leung)

18. A Study of the Languages Used on Official Websites of International Economic and Business Organizations (Li Zhang and Fangfang Liang)

19. Incorporating Project-Based Language Learning into Chinese Language Training for Specific Purposes (Song Jiang)

Index