Easy Living - Elizabeth A Patton

Easy Living

The Rise of the Home Office
Buch | Softcover
216 Seiten
2020
Rutgers University Press (Verlag)
978-1-9788-0222-3 (ISBN)
38,65 inkl. MwSt
How did Americans come to believe that working at home is feasible, productive, and desirable? Easy Living examines how the idea of working within the home was constructed and disseminated in popular culture and mass media during the twentieth century.
How did Americans come to believe that working at home is feasible, productive, and desirable? Easy Living examines how the idea of working within the home was constructed and disseminated in popular culture and mass media during the twentieth century. Through the analysis of national magazines and newspapers, television and film, and marketing and advertising materials from the housing, telecommunications, and office technology industries, Easy Living traces changing concepts about what it meant to work in the home. These ideas reflected larger social, political-economic, and technological trends of the times. Elizabeth A. Patton reveals that the notion of the home as a space that exists solely in the private sphere is a myth, as the social meaning of the home and its market value in relation to the public sphere are intricately linked.

ELIZABETH A. PATTON is an assistant professor of media and communication studies at the University of Maryland, Baltimore County. She is the co-editor of Home Sweat Home: Perspectives on Housework and Modern Relationships.

Contents

Introduction

Part I: Where Does Work Belong?: Toward a New Conception of Home   

1          The Home and Its Function                 

2          Industry Stay Out                  

3          The Telephone and Better Living      

4          Portable Typewriters for Home Use                

Part II: Consuming Office Practices and Technology in the Postwar Suburban Middle-Class Home         

5          The Quest for Easy Livin’ in the Suburban Home    

6          The Big Business of Homemaking                

7          Junior-sized Offices               

8          An Office Away from the Office                  

Part III: The Birth of the Live-Work Lifestyle

9          Real Men Live in the City     

10        Pseudo-Bohemian Bacherlorettes        

11        Work Where You Live                      

Part IV: Neoliberal Domestic Workspaces

12        The Electronic Cottage                        

13        Adaptable Parents, Flexible Jobs and Adaptive Homes                    

14        Urban Professional Lifestyles            

Acknowledgments

Bibliography

Index

 

Erscheinungsdatum
Zusatzinfo 27 b-w, 3 color images
Verlagsort New Brunswick NJ
Sprache englisch
Maße 152 x 229 mm
Gewicht 3 g
Themenwelt Geschichte Allgemeine Geschichte Neuzeit (bis 1918)
Geisteswissenschaften Geschichte Regional- / Ländergeschichte
Sozialwissenschaften
Technik Architektur
Wirtschaft Betriebswirtschaft / Management Personalwesen
ISBN-10 1-9788-0222-6 / 1978802226
ISBN-13 978-1-9788-0222-3 / 9781978802223
Zustand Neuware
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