Communication in the Era of Attention Scarcity -

Communication in the Era of Attention Scarcity

Waddick Doyle, Claudia Roda (Herausgeber)

Buch | Hardcover
X, 143 Seiten
2019 | 1st ed. 2019
Springer International Publishing (Verlag)
978-3-030-20917-9 (ISBN)
53,49 inkl. MwSt

This book examines a series of phenomena that have accompanied the development of digital technology and focuses on the attentional processes that these phenomena have in common. Across the social order, complaints are growing about a lack of attention as well as an overriding push by corporations and institutions to capture and mobilize attention. With a particular focus on social attention, the book highlights the need for an increased awareness about the agents that shape attention in our society, the effects that these agents (attempt to) produce, and the means by which individuals and groups may increase their control over personal and social attention. With a range of academic perspectives, this book is a crucial read for understanding the changing shape of political, business and personal communication.

Waddick Doyle is the founder of the Global Communications department and Director of the Civic Media Lab at The American University of Paris, France. Claudia Roda is Professor of Computer Science at the American University of Paris, France. She is the author of Human Rights and Digital Technology (2017).

Chapter 1: Introduction.- Chapter 2: A Roadmap of Studies in Attention and Technology.- Chapter 3: Attentional Agency is Environmental Agency.- Chapter 4: The Economy of Attention in the Age of Neoliberalism.- Chapter 5: Brand Communication and the Attention Economy.- Chapter 6: Designing Envelopes for Attention Policies.- Chapter 7: Political Attention: A Genealogy of Reinscriptions.- Chapter 8: Consumer attention: Corporeality, surveillance and the attention enclosure.- Chapter 9: Productivity and Promiscuity: Paying Undivided Attention.

Erscheinungsdatum
Zusatzinfo X, 143 p. 1 illus.
Verlagsort Cham
Sprache englisch
Maße 148 x 210 mm
Gewicht 334 g
Themenwelt Sozialwissenschaften Kommunikation / Medien Kommunikationswissenschaft
Sozialwissenschaften Kommunikation / Medien Medienwissenschaft
Sozialwissenschaften Politik / Verwaltung Politische Systeme
Sozialwissenschaften Politik / Verwaltung Politische Theorie
Schlagworte Attention Economy • attention management • death of distance • info-glut • Information Overload • Media Convergence • social attention • time space compression
ISBN-10 3-030-20917-2 / 3030209172
ISBN-13 978-3-030-20917-9 / 9783030209179
Zustand Neuware
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