Health Promotion

Health promotion emphasizes the importance of certain factors in maintaining a person's health. Its practice is fed by theory from disciplines within the social sciences. This book assesses these disciplines and their contribution to the formation of a theory applicable to health promotion.

---

Health promotion is an increasingly central tenet in health professionals' lives. It has come into the public eye as the subject of party politics and policy, but where does the movement come from?
This book brings together views from a range of subjects, some not always associated with health promotion, such as marketing or communication theory. Others, such as social policy of psychology may have obvious connections to make; here the implications for practice are discussed fully for the first time. The volume adds up to a timely reflection on the state of health promotion today and will provide practitioners and academics alike with a clearer undersanding of a discipline at the frontier of contemporary policy and practice.