AS Communication and Culture

The Essential Introduction

Peter Bennett, Jerry Slater (Autoren)

Buch | Hardcover

340 Seiten

2018 | 3rd edition
Routledge (Verlag)
978-1-138-35852-2 (ISBN)

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AS Communication and Culture: The Essential Introduction is fully revised for the current GCE Communication and Culture Advanced Subsidiary specification with full colour throughout, over 120 images, new case studies and examples. The authors introduce students step-by-step to the skills of reading communication texts and understanding the link between communication and culture, as well as taking students through the tasks expected of them to pass the AQA AS Communication and Culture exam. The book is supplemented with a website featuring additional activities and resources, quizzes and tests.

Areas covered include:

an introduction to communication and culture

cultural and communication codes

semiotics, communication process and models

the individual and contemporary culture

cultural contexts and practices

how to do the coursework

how to do the exam

examples from advertising, fashion, music, magazines, body language, film and more.

AS Communication and Culture: The Essential Introduction clearly guides students through the course and gives them the tips they need to become proficient in understanding and deconstructing communication texts and everyday culture.

Peter Bennett is Chief Examiner for GCE Communication and Culture, Senior Lecturer in the School of Education at the University of Wolverhampton, co-editor of Communication Studies: The Essential Resource (2003) and co-author of Framework Media: Channels (2003) and A2 Media Studies: The Essential Introduction (2005) Jerry Slater is Principal Examiner for GCE Communication & Culture, teacher at Colchester Sixth Form College and co-author of A2 Media Studies: The Essential Introduction (2005)

Section A: Introducing Communication and Culure. Section B: Codes. Section C: Identity and the Self. Section D: Toolkits; The Process and Semiotic Approaches. Section E: Practical Analysis and Case Studies. Section F: The Individual and Contemoporary Culture. Section G: Cultural Context and Practices. Section H: Doing the Coursework. Section I: Passing Exams. Glossary

Erscheinungsdatum	19.03.2019
Reihe/Serie	Essentials
Zusatzinfo	20 Tables, black and white; 20 Line drawings, black and white; 29 Illustrations, color; 7 Illustrations, black and white
Verlagsort	London
Sprache	englisch
Maße	174 x 246 mm
Gewicht	453 g
Themenwelt	Sozialwissenschaften ► Kommunikation / Medien ► Kommunikationswissenschaft
ISBN-10	1-138-35852-5 / 1138358525
ISBN-13	978-1-138-35852-2 / 9781138358522
Zustand	Neuware