Hotel Convention Sales, Services and Operations

Provides a comprehensive look at the growing meetings and convention market segment. This book takes students through various aspects of selling and servicing a convention at a hotel or other group meeting facilities. It also profiles customers for meetings and conventions, the planners in charge of site selection, and the facilities they use.

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This text provides a comprehensive look at the fast growing meetings and convention market segment. A usefulhow- to guide, it takes students through all aspects of selling and servicing a convention at a hotel or other group meeting facility. In addition, it profiles the customer for meetings and conventions, the planners in charge of site selection, and facilities they commonly use. Also includesIndustry Insiders planning tips and case studies direct from professionals in Convention Services departments.