Fashionable Childhood - Professor Annamari Vänskä

Fashionable Childhood

Children in Advertising
Buch | Softcover
264 Seiten
2017
Bloomsbury Academic (Verlag)
978-1-4725-6844-1 (ISBN)
33,65 inkl. MwSt
Fashionable Childhood is the first book to critically examine representations of children and childhood through fashion media. Focussing on themes such as innocence, sexuality, class, and gender, this book provides a detailed and fascinating overview of the topic over the last 40 years.

With case studies of advertising campaigns from international fashion brands such as Calvin Klein, Dior, Ralph Lauren and in-depth research into Italy’s special edition of Vogue dedicated to childrenswear, Vogue Bambini, Fashionable Childhood examines the ways children’s fashion is presented globally.

With the market for children’s fashion witnessing rapid growth in recent years, this exciting book will be of particular interest and value to students of fashion marketing, promotion, journalism, history, and theory.

Annamari Vänskä is Professor of Fashion Research at the Aalto University, Finland, and Visiting Professor at Shanghai College of Fashion, Donghua University, China. In 2013, she was awarded the prize for Adjunct Professor of the Year by the University of Helsinki, Finland. Translated by Eva Malkki, professional translator and managing director of the sole-proprietor translation company Evaberry Ltd, Finland.

Introduction: Childhood as Media Spectacle

1 Historically Constructed Childhood
2 Fashionable Childhood
3 Innocent Children
4 Eroticized Innocence
5 Fashion as the Sexualizer of Children?
6 Heterosexual Innocence
7 Queer Children in Fashion Advertising
8 Sexualization is the Name of the Game

Epilogue: The Right to One’s Own Style

Bibliography
Index

Erscheinungsdatum
Übersetzer Eva Malkki
Zusatzinfo 59 bw illus
Verlagsort London
Sprache englisch
Maße 156 x 234 mm
Gewicht 458 g
Themenwelt Kunst / Musik / Theater Design / Innenarchitektur / Mode
Sozialwissenschaften Kommunikation / Medien Medienwissenschaft
Sozialwissenschaften Soziologie
ISBN-10 1-4725-6844-3 / 1472568443
ISBN-13 978-1-4725-6844-1 / 9781472568441
Zustand Neuware
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