Making Health Public

Charles L. Briggs is a Professor in the Department of Anthropology at the University of California, Berkeley, USA. His work combines linguistic and medical anthropology with socio-cultural anthropology and folkloristics. Daniel C. Hallin is a Professor in the Department of Communication at the University of California, San Diego, USA. His work concerns journalism, political communication, and the comparative analysis of media systems.　

Introduction 1. Biocommunicability: Cultural Models of the Production and Circulation of Health Knowledge 2. The Day-to-Day Work of Biomediatization 3. "What Does This Mean for the Rest of Us?" Frames, Voices and the Journalistic Mediation of Health and Medicine 4. "You have to Hit It Early, Hit It Hard": Making "Swine Flu," Preparing for the Next Pandemic 5. Finding the "Buzz," Patrolling the Boundaries: Reporting Pharma and Biotech 6. "Putting that Four-Letter Word on the Table": Voicing and Silencing Race in News Coverage of Health. Conclusion