Technical Communication Strategies for Today with MyTechCommLab, Global Edition

Richard Johnson-Sheehan (Autor)

Media-Kombination

2014 | 2nd edition
Pearson Education Limited
978-1-292-08048-2 (ISBN)

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For introductory courses in Technical Communication. This package includes MyTechCommLab(TM). All of the topics and genres students need-in fewer pages and at a significantly lower price Students want their textbooks to cost less, and they want comprehensive topical coverage presented in a succinct and clear writing style. Technical Communication Strategies for Today offers both and speaks to today's students. Instructional narrative is "chunked," so that portions of text are combined with graphics. The chunked presentation also integrates an awareness of how documents are read-often skimmed by readers seeking the information they need, and it models the way today's technical documents should be designed. The contemporary writing style is matched by an approach that accurately reflects the modern day computer-centered technical workplace:Technical Communication Strategies for Today presents computers as thinking tools that powerfully influence how we develop, produce, design, and deliver technical documents and presentations.
This package includes MyTechCommLab , an online homework, tutorial, and assessment program designed to work with this text to personalize learning and improve results. With a wide range of interactive, engaging, and assignable activities, students are encouraged to actively learn and retain tough course concepts. MyTechCommLab should only be purchased when required by an instructor. Please be sure you have the correct ISBN and Course ID. Instructors, contact your Pearson representative for more information.

Part 1: Elements of Technical Communication

Chapter 1 Communicating in the Technical Workplace

Developing a Workplace Writing Process

Genres and the Technical Writing Process

Stage 1: Planning and Researching

Stage 2: Organizing and Drafting

Stage 3: Improving the Style

Stage 4: Designing

Stage 5: Revising and Editing

What Is Technical Communication?

Technical Communication Is Interactive and Adaptable

Technical Communication Is Reader Centered

Technical Communication Relies on Teamwork

Technical Communication Is Visual

Technical Communication Has Ethical, Legal, and Political

Dimensions

Technical Communication Is International and Cross-Cultural

How Important Is Technical Communication?

Chapter Review

Exercises and Projects

Chapter 2 Readers and Contexts of Use

Profiling Your Readers

Identifying Your Readers

Profiling Your Readers’ Needs, Values, and Attitudes

Profiling Contexts of Use

Identifying the Context of Use

Using Profiles to Your Own Advantage

International and Cross-Cultural Communication

Differences in Content

Differences in Organization

Differences in Style

Differences in Design

Listen and Learn: The Key to International and Cross-Cultural Communication

At Work: What Are Some Strategies for Communicating with People from Another Culture?

Chapter Review

Exercises and Projects

Case Study: Installing a Medical Waste Incinerator

Chapter 3 Working in Teams

The Stages of Teaming

Forming: Strategic Planning

Step 1: Define the Project Mission and Objectives

Step 2: Identify Project Outcomes

Step 3: Define Team Member Responsibilities

Step 4: Create a Project Calendar

Step 5: Write Out a Work Plan

Step 6: Agree on How Conflicts Will Be Resolved

Storming: Managing Conflict

Running Effective Meetings

Mediating Conflicts

Firing a Team Member

Norming: Determining Team Roles

Revising Objectives and Outcomes

Help: Virtual Teaming

Identifying Team Roles

Using Groupware to Facilitate Work

Performing: Improving Quality

The Keys to Teaming

Chapter Review

Exercises and Projects

Case Study: Not a Sunny Day

Chapter 4 Letters, Memos, and E-Mails

Features of Letters, Memos, and E-Mails

Planning and Researching

Determining the Rhetorical Situation

Ethics in the Technical Workplace

What Are Ethics?

Where Do Ethics Come From?

Personal Ethics

Social Ethics

Conservation Ethics

Resolving Ethical Dilemmas

Help: Stopping Cyberbullying and Computer Harassment

Confronting an Ethical Dilemma

Resolving an Ethical Dilemma

When You Disagree with the Company

Ethics in the Technical Workplace

Copyright Law

Trademarks

At Work: Why Should Technical Professionals Learn About Ethics?

Patents

Privacy

Information Sharing

Proprietary Information

Libel and Slander

Fraud

Chapter Review

Exercises and Projects

Case Study: This Company Is Bugging Me

Part 2: Genres of Technical Communication

Chapter 5 Organizing and Drafting

Introduction with a Purpose and a Main Point

Body That Provides Need-to-Know Information

Conclusion That Restates the Main Point

Types of Letters, Memos, and E-Mails

Inquiries

Responses

Claims or Complaints

Adjustments

Refusals

Using Style and

Verlagsort	Harlow
Sprache	englisch
Maße	190 x 230 mm
Gewicht	833 g
Themenwelt	Geisteswissenschaften ► Sprach- / Literaturwissenschaft ► Literaturwissenschaft
	Geisteswissenschaften ► Sprach- / Literaturwissenschaft ► Sprachwissenschaft
	Sozialwissenschaften ► Pädagogik
ISBN-10	1-292-08048-5 / 1292080485
ISBN-13	978-1-292-08048-2 / 9781292080482
Zustand	Neuware