Media and Society

Nicholas Carah is an Associate Professor and Deputy Head of School in the School of Communication and Arts at The University of Queensland. His research examines the algorithmic and participatory advertising model of digital media platforms, with a focus on the digital alcohol marketing. Together with The Foundation for Alcohol Research and Education he has published research on the use of Facebook by alcohol brands in Australia. He has also worked with the social change start up Hello Sunday Morning to design and evaluate their use of social and mobile media technologies to change drinking cultures. Nic′s research has been published in New Media and Society, Television and New Media, Convergence, Consumption, Markets and Culture, Mobile Communication and Culture, Health and Journal of Public Affairs. His 2014 article ‘Brand value’ was awarded best paper in Consumption, Markets and Culture. He is the author of Brand Machines, Sensory Media and Calculative Culture (2016), Media and Society: production, content and participation (2015), Pop Brands: branding, popular music and young people (2010). He is the co-editor of Digital Intimate Publics and Social Media (2018).  Eric Louw, School of Communication & Arts, University of Queensland, previously worked for a number of South African universities (University of South Africa, University of Natal and Rand Afrikaans University), and ran a NGO engaged in development work. His books include: Media and Society: production, content and participation (SAGE, 2015), The Media and Political Process (SAGE, 2010), The Media and Cultural Production (SAGE, 2001), The Roots of the Pax Americana (MUP, 2010), New Voices Over the Air: The Transformation of the South African Broadcasting Corporation (Hampton Press, 2010), South African Media Policy (1995), and The Rise, Fall and Legacy of Apartheid (Praeger, 2005). Louw has published widely in the fields of political communication, South African media and South African political discourse.  His current research is focusing on the transformation of South Africa.

Chapter 1: Meaning, Representation and Power
Chapter 2: The Industrial Production of Meaning
Chapter 3: Power and Media Production
Chapter 4: The Global Information Economy
Chapter 5: Media and Communication Professionals
Chapter 6: Making News
Chapter 7: Politics and Communication Strategists
Chapter 8: Producing and Negotiating Identities
Chapter 9: Consumer Culture, Branding and Advertising
Chapter 10: Popular Culture
Chapter 11: Social Media, Interactivity and Participation
Chapter 12: Mobile Media, Urban Space and Everyday Life
Chapter 13: Constructing and Managing Audiences
Chapter 14: Managing Participation