Applying Communication Theory for Professional Life - Marianne Dainton, Elaine D. Zelley

Applying Communication Theory for Professional Life

A Practical Introduction
Buch | Softcover
280 Seiten
2014 | 3rd Revised edition
SAGE Publications Inc (Verlag)
978-1-4522-7654-0 (ISBN)
83,55 inkl. MwSt
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This popular textbook provides practical material for career-oriented students, introducing communication theory in a way that helps them understand its importance to careers in communication and business.
Featuring 11 new case studies, updated examples, and the latest research,  this new edition of this international bestseller introduces communication theory in a way that helps students understand its importance to careers in communication and business. Real-world case studies within each chapter are designed for in-class use to illustrate the application of theory in a variety of professional settings.

Marianne Dainton (MA, PhD, The Ohio State University; BA, Villanova University) is a professor of communication at La Salle University in Philadelphia. She teaches communication theory, interpersonal communication, group communication, and organizational communication. Marianne’s research focuses on communication that facilitates relationship maintenance. She has published in Communication Monographs, the Journal of Social and Personal Relationships, Family Relations, and Communication Quarterly, among others. She has also published numerous book chapters and is the co-editor (with Daniel Canary) of Maintaining Relationships Through Communication. Elaine D. Zelley (MA, PhD, The Pennsylvania State University; BA, Ursinus College) is an associate professor of communication at La Salle University in Philadelphia. She teaches communication theory; communication ethics; interpersonal communication; organizational communication; group communication; and sex, gender, and communication. Elaine’s interests focus broadly on women’s roles and relationships including in the workplace and friendships. She was recently a contributing researcher for a collaborative census report on The Gender Gap in Nonprofit Boardrooms. She has also developed pedagogical expertise in curriculum assessment and in understanding by design (UbD). She has published in Communication Yearbook and has also coauthored several book chapters dealing with the topics of relationship maintenance, friendship, and competition.

Preface
Acknowledgments
1. Introduction to Communication Theory
2. Developing Theory
3. Explaining Theories of Cognition and Intrapersonal Communication
4. Explaining Theories of Individual Differences and Social Approaches to Communication
5. Explaining Theories of Interpersonal Communication
6. Explaining Theories of Culture
7. Explaining Theories of Persuasion
8. Explaining Theories of Group Communication
9. Explaining Theories of Organizational Communication
10. Explaining Theories of Mediated Communication
11. Explaining Theories of Mass Communication
12. So What Should a Communicator Do?
References
Index
About the Author

Erscheint lt. Verlag 8.4.2014
Verlagsort Thousand Oaks
Sprache englisch
Maße 187 x 231 mm
Gewicht 420 g
Themenwelt Sozialwissenschaften Kommunikation / Medien Kommunikationswissenschaft
ISBN-10 1-4522-7654-4 / 1452276544
ISBN-13 978-1-4522-7654-0 / 9781452276540
Zustand Neuware
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