Qualitative Research Methods for the Social Sciences: Pearson New International Edition - Bruce L. Berg, Howard Lune

Qualitative Research Methods for the Social Sciences: Pearson New International Edition

Buch | Softcover
424 Seiten
2013 | 8th edition
Pearson Education Limited (Verlag)
978-1-292-02249-9 (ISBN)
59,80 inkl. MwSt
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Qualitative Research Methods - collection, organization, and analysis strategies



This text shows novice researchers how to design, collect, and analyze qualitative data and then present their results to the scientific community.



The book stresses the importance of ethics in research and taking the time to properly design and think through any research endeavor.



Learning Goals

Upon completing this book, readers should be able to:



Effectively design, collect, organize, and analyze data and then to present results to the scientific community
Use the Internet as both a resource and a means for accessing qualitative data
Explore current issues in the world of researchers, which include a serious concern about ethical behavior and protocols in research and a more reflexive and sensitive role for the researcher
Recognize the importance of ethical concerns before they actually begin the research collection, organization, and analytic process
Understand basic elements associated with researcher reflexivity and research voice

IN THIS SECTION:

1.) BRIEF

2.) COMPREHENSIVE



BRIEF TABLE OF CONTENTS:



Chapter 1: Introduction

Chapter 2: Designing Qualitative Research

Chapter 3: Ethical Issues

Chapter 4: A Dramaturgical Look at Interviewing

Chapter 5: Focus Group Interviewing

Chapter 6: Ethnographic Field Strategies

Chapter 7: Action Research

Chapter 8: Unobtrusive Measures in Research

Chapter 9: Social Historical Research and Oral Traditions

Chapter 10: Case Studies

Chapter 11: An Introduction to Content Analysis

Chapter 12: Writing Research Papers: Sorting the Noodles from the Soup



COMPREHENSIVE TABLE OF CONTENTS:



Chapter 1: Introduction

Quantitative Versus Qualitative Schools of Thought

Use of Triangulation in Research Methodology

Qualitative Strategies: Defining an Orientation

From a Symbolic Interactionist Perspective

Why Use Qualitative Methods?

A Plan of Presentation



Chapter 2: Designing Qualitative Research

Theory and Concepts

Ideas and Theory

Reviewing the Literature

Evaluating Web Sites

Content versus Use

Theory, Reality, and the Social World

Framing Research Problems

Operationalization and Conceptualization

Designing Projects

Data Collection and Organization

Data Storage, Retrieval, and Analysis

Dissemination

Trying It Out



Chapter 3: Ethical Issues

Research Ethics in Historical Perspective

From Guidelines to Law: Regulations on the Research Process

Institutional Review Boards (IRBs)

Ethical Codes

Some Common Ethical Concerns in Behavioral Research

New Areas for Ethical Concern: Cyberspace

Informed Consent and Implied Consent

Confidentiality and Anonymity

Securing the Data

Objectivity and Careful Research Design

Trying It Out



Chapter 4: A Dramaturgical Look at Interviewing

Dramaturgy and Interviewing

Types of Interviews

The Data Collection Instrument

Guideline Development

Communicating Effectively

A Few Common Problems in Question Formulation

Pretesting the Schedule

Long Versus Short Interviews

Telephone Interviews

Computer Assisted Interviewing

Conducting an Interview: A Natural or an Unnatural Communication?

The Dramaturgical Interview

The Interviewer's Repertoire

Know Your Audience

Analyzing Data Obtained from the Dramaturgical Interview

Trying It Out



Chapter 5: Focus Group Interviewing

What are Focus Groups?

Working With a Group

The Evolution of Focus Group Interviews

Facilitating Focus Group Dynamics: How Focus Groups Work

The Moderator's Guide

Basic Ingredients in Focus Groups

Analyzing Focus Group Data

Confidentiality and Focus Group Interviews

Recent Trends in Focus Groups: Online Focus Groups

Trying It Out



Chapter 6: Ethnographic Field Strategies

Accessing a Field Setting: Getting In

Reflectivity and Ethnography

Critical Ethnography

Becoming Invisible

Other Dangers During Ethnographic Research

Watching, Listening, and Learning

How to Learn: What to Watch and Listen For

Computers and Ethnography

OnLine Ethnography

Analyzing Ethnographic Data

Other Analysis Strategies: Typologies, Sociograms, and Metaphors

Disengaging: Getting Out

Trying It Out



Chapter 7: Action Research

The Basics of Action Research

Identifying the Research Question(s)

Gathering the Information to Answer the Question(s)

Analyzing and Interpreting the Information

Sharing the Results with the Participants

When to Use and When Not to Use Action Research

The Action Researcher's Role

Types of Action Research

Photovoice and Action Research

Action Research: A Reiteration

Trying It Out



Chapter 8: Unobtrusive Measures in Research

Archival Strategies

Physical Erosion and accretion: Human Traces as Data Sources

Trying It Out



Chapter 9: Social Historical Research and Oral Traditions

What Is Historical Research?

Life Histories and Social History

What Are the Sources of Data for Historical Researchers?

Doing Historiography: Tracing Written History as Data

What Are Oral Histories?

Trying It Out



Chapter 10: An Introduction to Content Analysis

What is Content Analysis?

Analysis of Qualitative Data

Content Analysis as a Technique

Content Analysis: Quantitative or Qualitative?

Communication Components

What to Count: Levels and Units of Analysis

Category Development: Building Grounded Theory

Discourse Analysis and Content Analysis

Open Coding

Coding Frames

Stages in the Content Analysis Process

Strengths and Weaknesses of the Content Analysis Process

Computers and Qualitative Analysis

Qualitative Research at the Speed of Light

Trying It Out



Chapter 11: Writing Research Papers: Sorting the Noodles from the Soup

Plagiarism: What It Is, Why It's Bad, and How to Avoid It

Identifying the Purpose of the Writing: Arranging the Noodles

Delineating a Supportive Structure: Visual Signals for the Reader

Terms and Conditions

Presenting Research Material

A Word About the Content of Papers and Articles

Write It, Rewrite It, Then Write It Again!

A Few Writing Hints

A Final Note

Verlagsort Harlow
Sprache englisch
Maße 216 x 279 mm
Gewicht 921 g
Themenwelt Sozialwissenschaften Soziologie Empirische Sozialforschung
ISBN-10 1-292-02249-3 / 1292022493
ISBN-13 978-1-292-02249-9 / 9781292022499
Zustand Neuware
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