Public Speaking
Pearson
978-0-205-91706-8 (ISBN)
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--Updated in a new 8th edition, Public Speaking: An Audience-Centered Approach brings theory and practice together. Its distinctive and popular approach emphasizes the importance of analyzing and considering the audience at every point in the speech making process. This model of public speaking is the foundation of the book, and it guides the reader through the step-by-step process of public speaking, focusing their attention on the dynamics of diverse audiences, and narrowing the gap between practice and the real world.
Table of Contents:
Each chapter concludes with “Study Guide” and “Speech Workshop.”
CHAPTER 1 Speaking with Confidence
Why Study Public Speaking?
The Communication Process
The Rich Heritage of Public Speaking
Improving Your Confidence as a Speaker
An Overview of Audience-Centered Public Speaking
CHAPTER 2 Speaking Freely and Ethically
Speaking Freely
Speaking Ethically
Speaking Credibly
CHAPTER 3 Listening to Speeches
Overcoming Barriers to Effective Listening
How to Become a Better Listener
Improving Listening and Critical Thinking Skills
Analyzing and Evaluating Speeches
CHAPTER 4 Analyzing Your Audience
Gather Information about Your Audience
Analyze Information about Your Audience
Adapting to Your Audience
Analyzing Your Audience before You Speak
Adapting to Your Audience as You Speak
Analyzing Your Audience after You Speak
CHAPTER 5 Developing Your Speech
Select and Narrow Your Topic
Determine Your Purpose
Develop Your Central Idea
Generate and Preview Your Main Ideas
Meanwhile, Back at the Computer . . .
CHAPTER 6 Gathering and Using Supporting Material
Sources of Supporting Material
Research Strategies
Types of Supporting Material
The Best Supporting Material
CHAPTER 7 Organizing Your Speech
Organizing Your Main Ideas
Subdividing Your Main Ideas
Integrating Your Supporting Material
Developing Signposts
Supplementing Signposts with Presentation Aids
CHAPTER 8Introducing and Concluding Your Speech
Purposes of Introductions
Effective Introductions
Purposes of Conclusions
Effective Conclusions
CHAPTER 9 Outlining and Revising Your Speech
Developing Your Preparation Outline
Revising Your Speech
Developing Your Delivery Outline and Speaking Notes
CHAPTER 10 Using Words Well: Speaker Language and Style
Differentiating Oral and Written Language Styles
Using Words Effectively
Adapting Your Language Style to Diverse Listeners
Crafting Memorable Word Structures
Using Memorable Word Structures Effectively
CHAPTER 11 Delivering Your Speech
The Power of Speech Delivery
Methods of Delivery
Characteristics of Effective Delivery
Audience Diversity and Delivery
Rehearsing Your Speech: Some Final Tips
Delivering Your Speech
Responding to Questions
CHAPTER 12Using Presentation Aids
The Value of Presentation Aids
Types of Presentation Aids
Guidelines for Developing Presentation Aids
Guidelines for Using Presentation Aids
CHAPTER 13 Speaking to Inform
Types of Informative Speeches
Strategies to Enhance Audience Understanding
Strategies to Maintain Audience Interest
Strategies to Enhance Audience Recall
Developing an Audience-Centered Informative Speech
CHAPTER 14 Understanding Principles of Persuasive Speaking
Persuasion Defined
How Persuasion Works
How to Motivate Listeners
How to Develop Your Persuasive Speech
CHAPTER 15 Using Persuasive Strategies
Enhancing Your Credibility
Using Logic and Evidence to Persuade
Using Emotion to Persuade
Strategies for Adapting Ideas to People and People to Ideas
Strategies for Organizing Persuasive Messages
CHAPTER 16 Speaking for Special Occasions and Purposes
Public Speaking in the Workplace
Ceremonial Speaking
After-Dinner Speaking: Using Humor Effectively
EPILOGUE
APPENDIX A Speaking in Small Groups
Solving Problems in Groups and Teams
Participating in Small Groups
Leading Small Groups
APPENDIX B Speeches for Analysis and Discussion
I Have a Dream by Martin Luther King Jr.
Inaugural Address by Barack Obama
Find Your Passion, and Find a Way to Get Paid to Follow It by Anne Lynam Goddard
Sticky Ideas: Low-Tech Solutions to a High-Tech Problem by Richard L. Weaver II
Land of the Free Because of the Homeless by Shaunna Miller
Endnotes
Index
| Erscheint lt. Verlag | 8.5.2012 |
|---|---|
| Sprache | englisch |
| Gewicht | 907 g |
| Themenwelt | Kunst / Musik / Theater ► Theater / Ballett |
| Sachbuch/Ratgeber ► Beruf / Finanzen / Recht / Wirtschaft ► Briefe / Präsentation / Rhetorik | |
| Schulbuch / Wörterbuch | |
| Sozialwissenschaften ► Kommunikation / Medien ► Kommunikationswissenschaft | |
| Sozialwissenschaften ► Pädagogik | |
| ISBN-10 | 0-205-91706-2 / 0205917062 |
| ISBN-13 | 978-0-205-91706-8 / 9780205917068 |
| Zustand | Neuware |
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