Book Marketing Made Simple (eBook)

A Practical Guide to Selling, Promoting and Launching Your Business Book
eBook Download: EPUB
2017
236 Seiten
Librotas Books (Verlag)
978-0-9957390-3-1 (ISBN)

Lese- und Medienproben

Book Marketing Made Simple -  Karen Williams
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There has never been a better time for coaches, consultants, and therapists to write and publish a business book. With a great idea, a clear strategy, and a well-formed marketing plan, your book will help you to build your business and attract more clients.Your book may be a manual, textbook, how-to guide, self-help book, anthology, parable, memoir, or any type of book that you hope will be a marketing tool and credibility builder.In Book Marketing Made Simple, youll get easy to follow strategies to market your book at all stages of your journey from the day you start to write a book until after your book launch. In section 1, youll learn pre-launch book marketing strategies to: Create compelling content to develop your online profile, build your credibility, and become an expert and thought leader. Integrate your online marketing, blogs, newsletter, social media, podcasts, video, and webinars to build a community of people who love what you do and want to buy your book. Develop new and existing contacts to help with your book promotion. Pre-sell your book or seek crowdfunding to fund your book.Section 2 will help you with your book launch, and show you how to: Get publicity through print publications, radio, TV, and other PR. Develop your Amazon sales page and become an Amazon bestseller. Hold a memorable book launch party to celebrate your books success. Use tools like Goodreads, Thunderclap and endorsements to reach new audiences with your book.In section 3, youll discover how to keep the momentum going with book sales, and: Create audio and digital versions of your book to widen your reach. Use your book as the framework to produce products and programmes to build profitable income streams from your book. Use speaking opportunities to promote your brand. Make the most of other strategies to keep your book visible and sell more copies.Karen Williams is The Book Mentor from Librotas and the author of five bestselling books. She works with business owners to plan, write, publish and promote a book that builds their business, raises their credibility and attracts higher-paying clients.

Foreword

Acknowledgements

INTRODUCTION

Chapter 1 – Author mistakes and marketing secrets

Chapter 2 – Marketing must-knows

Chapter 3 – When and how to get started

SECTION 1 – PRE-LAUNCH BOOK MARKETING STRATEGIES

Chapter 4 – Work on your website and leverage your leads

Chapter 5 – Build on your blog

Chapter 6 – Publicise with podcasts

Chapter 7 – Go viral with video

Chapter 8 – Become a webinar whizz

Chapter 9 – Go strategic with social media

Chapter 10 – Cultivate your connections

Chapter 11 – Pre-sell before publishing

Chapter 12 – Crowdfund your book

 Chapter 13 – Two more pre-launch strategies

SECTION 2 – HOW TO LAUNCH YOUR BOOK IN STYLE

Chapter 14 – Seek publicity and media exposure

Chapter 15 – Stand out on Amazon

Chapter 16 – Create a buzz at your book launch party

Chapter 17 – Become an Amazon bestseller

Chapter 18 – Additional book launch tips

SECTION 3 – POST-LAUNCH PROMOTION

 Chapter 19 – Go digital and audio

Chapter 20 – Produce products and programmes

Chapter 21 – Successful speaking strategies

Chapter 22 – Keep your book visible

Chapter 23 – Create your book marketing plan

Contributors to this book

Case studies

About Karen Williams

Erscheint lt. Verlag 24.4.2017
Sprache englisch
Themenwelt Schulbuch / Wörterbuch Lexikon / Chroniken
Geisteswissenschaften Sprach- / Literaturwissenschaft Literaturwissenschaft
Geisteswissenschaften Sprach- / Literaturwissenschaft Sprachwissenschaft
Schlagworte author marketing • author platform • bestselling book • book marketing • book marketing ideas • book marketing plan • book marketing services • book pr • book promotion • book promotion ideas • book publicity • Book sales • Build your business • how to market a book • marketing a book • marketing books • market your book • promote your book • sell more books • ways to promote your book • write a book
ISBN-10 0-9957390-3-X / 099573903X
ISBN-13 978-0-9957390-3-1 / 9780995739031
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