Persuading People - Robert Cockcroft, Susan Cockcroft

Persuading People

Introduction to Rhetoric
Buch | Hardcover
200 Seiten
1992
Palgrave Macmillan (Verlag)
978-0-333-47162-3 (ISBN)
14,95 inkl. MwSt
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A study of persuasive techniques in English and is designed as an introduction for students. The volume aims to clarify the complexities of persuasive language - both written and spoken - and enables students to develop their own rhetorical skills.
This study of persuasive techniques in English is designed as an introduction for students. The volume aims to clarify the complexities of persuasive language - both written and spoken - and enables students to develop their own rhetorical skills. Part one considers the sources of persuasion, part two analyzes rhetoric in action, using a variety of extracts and examples and part three demonstrates the interaction between rhetoric and current critical and linguisitic theories.

Introduction: rhetoric defined. Part 1 The sources of persuasion: personality and stance; emotional engagement; reason; choice and judgement. Part 2 Persuasion in action: the persuasive process; the persuasive repertoire; afterword - further roles for rhetoric. Part 3 The interface - further roles for rhetoric: between literature and language studies; between critical theory and practice.

Erscheint lt. Verlag 31.8.1992
Zusatzinfo index, bibliography, appendices
Verlagsort Basingstoke
Sprache englisch
Maße 138 x 216 mm
Gewicht 234 g
Themenwelt Schulbuch / Wörterbuch Wörterbuch / Fremdsprachen
Geisteswissenschaften Philosophie Sprachphilosophie
Geisteswissenschaften Sprach- / Literaturwissenschaft Anglistik / Amerikanistik
Geisteswissenschaften Sprach- / Literaturwissenschaft Sprachwissenschaft
ISBN-10 0-333-47162-8 / 0333471628
ISBN-13 978-0-333-47162-3 / 9780333471623
Zustand Neuware
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