Badvertising (eBook)

**AnIndependentBook of the Month**Why do we allow adverts that actively promote our owndestruction? Halting climate catastrophe is hard enough without ads selling things that pollute more. WithBadvertising, Simms and Murray have done the worldan urgent favour. Funny and readable, it will make us allsee advertising in a very different wayDr Chris van Tulleken, doctor, broadcasterand author ofUltra-Processed PeopleHugely timely and important Grapples with advertisings role in enabling climate crimes and sets out why and how we need to stop the industrys complicity in its tracks, for the sake of a liveable futureCaroline Lucas MPSimms and Murray are clear-headed guides.Learn the history, be enraged at the tactics, and join the struggle for a less polluted public sphereSam Knights, writer, actor and activistA much-needed book whose time has come.The continued advertising of high-carbon productsat a time of climate crisis is a form of insanity.The authors are absolutely rightBill McGuire, Professor Emeritus of Earth Sciences,University College LondonThis book was a watershedmoment for me. Since it cant have an advertisingcampaign, we all need to tell our friends about itJeremy Vine, broadcaster and journalistAdvertising is selling us a dream, a lifestyle. It promises us fulfilment and tells us where to buy it from international flights to a vast array of goods we consume like there is no tomorrow. The truth is, if advertising succeeds in keeping us on our current trajectory, there may not be a tomorrow.InBadvertising, Andrew Simms and Leo Murray raise the alarm on an industry that is making us both unhealthy and unhappy, and that is driving the planet to the precipice of environmental collapse in the process.What is the psychological impact of being barraged by literally thousands of advertisements a day? How does the commercialisation of our public spaces weaken our sense of belonging? How are car manufacturers, airlines and oil companies lobbying to weaken climate action? Examining the devastating impact of advertising on our minds and on the planet,Badvertisingalso crucially explores what we can do to change things for the better.Andrew Simmswas called a master at joined-up progressive thinking byNew Scientistmagazine. He co-authored the original Green New Deal, came up with Earth Overshoot Day, and jointly proposed the Fossil Fuel Non- Proliferation Treaty. He is the author of several books includingEcological Debt,Tescopoly,Cancel the ApocalypseandEconomics: A Crash Course. He co-directs the New Weather Institute, is Assistant Director of Scientists for Global Responsibility, coordinates the Rapid Transition Alliance and is a Research Fellow at the University of Sussex.Leo Murrayco-founded climate action charity Possible, where he is currently Director of Innovation, as well as noughties direct action pressure group Plane Stupid and pioneering solar rail enterprise Riding Sunbeams. Murray is also the creator of the Frequent Flyer Levy and the brains behind the Trump Baby blimp which rose to global fame during Donald Trumps US presidency.