Everydata

Dr. John H. Johnson, IV is an expert witness who has testified and consulted in cases involving how one uses and interprets data in a wide range of settings. As CEO and co-founder of Edgeworth Economics--a leading consulting firm with offices in Washington, DC, San Francisco, and Pasadena--John heads a data-driven company that has been featured on NPR, the Washington Post, USA Today, and HuffPost Live. As an economist and statistician, John specializes in teaching people how to be informed data consumers. He has spoken to audiences at the American Bar Association and the Federal Trade Commission, has taught at Georgetown University, and has been published in numerous books, journals, and magazines. His PhD in econometrics is from the Massachusetts Institute of Technology. Co-author Mike Gluck is an award-winning journalist/marketer who has written for leading organizations and newspapers nationwide. He has led the creation of multi-million dollar advertising campaigns, and has worked with Time Warner Cable, Fisher-Price, the Pittsburgh Penguins, and Riverside Health System, among others. As President of Gluckworks--a copywriting and marketing firm in Buffalo, NY--Mike's expertise is making complex topics easy to understand. He graduated from Johns Hopkins University.

Foreword, Preface, 1 Data, Data, Everywhere: An Introduction to Everydata, 2 The Challenger Challenge: How Sampling Can Affect Results, 3 Red State Blues: Averages and Aggregates— A Closer Look at Summary Statistics, 4 Are You Smarter Than an iPhone- Using, Radiohead- Loving Republican?: Understanding Correlation Versus Causation, 5 In Statistics We Trust: Is What You’re Seeing True?, 6 Shrinking Africa: Misrepresentation and Misinterpretation, 7 Spoonfed Data: When Cherry Picking Goes Bananas, 8 Predicting Disaster: Forecasting the Future, 9 It’s a Jungle Out There: Putting It All Together, Glossary, Notes, Index, Acknowledgments, About the Author