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Public Speaking with New MyCommunicationLab, Global Edition

Media-Kombination
2014 | 9th edition
Pearson Education Limited
978-1-292-01929-1 (ISBN)
89,95 inkl. MwSt
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An audience-centered approach to public speaking



Public Speaking: An Audience-Centered Approach brings theory and practice together. Its distinctive and popular approach emphasizes the importance of analyzing and considering the audience at every point in the speech making process. This model of public speaking is the foundation of the text, and it guides students through the step-by-step process of public speaking, focusing their attention on the dynamics of diverse audiences, and narrowing the gap between the classroom and the real world.

In this Section:

1. Brief Table of Contents

2. Full Table of Contents



1. Brief Table of Contents



Chapter 1: Speaking with Confidence
Chapter 2: Presenting Your First Speech
Chapter 3: Speaking Freely and Ethically
Chapter 4: Listening to Speeches
Chapter 5: Analyzing Your Audience
Chapter 6: Developing Your Speech
Chapter 7: Gathering and Using Supporting Material
Chapter 8: Organizing and Outlining Your Speech
Chapter 9: Introducing and Concluding Your Speech
Chapter 10: Using Words Well: Speaker Language and Style
Chapter 11: Delivering Your Speech
Chapter 12: Using Presentation Aids
Chapter 13: Speaking to Inform
Chapter 14: Understanding Principles of Persuasive Speaking
Chapter 15: Using Persuasive Strategies
Chapter 16: Speaking for Special Occasions and Purposes
Appendix A: Speaking in Small Groups
Appendix B: Speeches for Analysis and Discussion





2. Full Table of Contents



Chapter 1: Speaking with Confidence
What is Public Speaking?
Why Study Public Speaking?
The Communication Process
The Rich Heritage of Public Speaking
Improving Your Confidence as a Speaker



Chapter 2: Presenting Your First Speech
Consider Your Audience
Select and Narrow Your Topic
Determine Your Purpose
Develop Your Central Idea
Generate the Main Ideas
Gather Supporting Material
Organize Your Speech
Rehearse Your Speech
Deliver Your Speech



Chapter 3: Speaking Freely and Ethically
Speaking Freely
Speaking Ethically



Chapter 4: Listening to Speeches


Overcoming Barriers to Effective Listening
How to Become a Better Listener
Improving Listening and Critical Thinking Skills
Analyzing and Evaluating Speeches


Chapter 5: Analyzing Your Audience
Gathering Information about Your Audience
Analyzing Information about Your Audience
Adapting to Your Audience
Analyzing Your Audience before You Speak
Adapting to Your Audience as You Speak
Analyzing Your Audience after You Speak



Chapter 6: Developing Your Speech
Select and Narrow Your Topic
Determine Your Purpose
Develop Your Central Idea
Generate and Preview Your Main Ideas
Meanwhile, Back at the Computer . . .



Chapter 7: Gathering and Using Supporting Material
Sources of Supporting Material
Research Strategies
Types of Supporting Material
The Best Supporting Material



Chapter 8: Organizing and Outlining Your Speech
Organizing Your Main Ideas
Integrating Your Supporting Material
Organizing Your Speech for the Ears of Others: Signposting
Outlining Your Speech



Chapter 9: Introducing and Concluding Your Speech
Purposes of Introductions
Effective Introductions
Purposes of Conclusions
Effective Conclusions



Chapter 10: Using Words Well: Speaker Language and Style
Using Words Effectively
Adapting Your Language Style to Diverse Listeners
Crafting Memorable Word Structures



Chapter 11: Delivering Your Speech
The Power of Speech Delivery
Methods of Delivery
Characteristics of Effective Delivery
Audience Diversity and Delivery
Rehearsing Your Speech: Some Final Tips
Delivering Your Speech
Responding to Questions



Chapter 12: Using Presentation Aids
The Value of Presentation Aids
Types of Presentation Aids
Guidelines for Developing Presentation Aids
Guidelines for Using Presentation Aids



Chapter 13: Speaking to Inform


Types of Informative Speeches
Strategies to Enhance Audience Understanding
Strategies to Maintain Audience Interest
Strategies to Enhance Audience Recall
Developing an Audience-Centered Informative Speech



Chapter 14: Understanding Principles of Persuasive Speaking
The Goals of Persuasion
How Persuasion Works
How to Motivate Listeners
How to Develop Your Audience-Centered Persuasive Speech



Chapter 15: Using Persuasive Strategies
Enhancing Your Credibility
Using Logic and Evidence to Persuade
Using Emotion to Persuade
Strategies for Adapting Ideas to People and People to Ideas
Strategies for Organizing Persuasive Messages



Chapter 16: Speaking for Special Occasions and Purposes
Public Speaking in the Workplace
Ceremonial Speaking
After-Dinner Speaking: Using Humor Effectively



Appendix A: Speaking in Small Groups
Solving Problems in Groups and Teams
Participating in Small Groups
Leading Small Groups



Appendix B: Speeches for Analysis and Discussion
I Have a Dream, Martin Luther King Jr.
2013 Inaugural Address, Barack Obama
Duke University Commencement Address, Melinda Gates
You're Not Special, David McCullough, Jr.
Elvis, Angelitta Armijo

Verlagsort Harlow
Sprache englisch
Themenwelt Sachbuch/Ratgeber Beruf / Finanzen / Recht / Wirtschaft Briefe / Präsentation / Rhetorik
Sozialwissenschaften Pädagogik
ISBN-10 1-292-01929-8 / 1292019298
ISBN-13 978-1-292-01929-1 / 9781292019291
Zustand Neuware
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