Business Writing for Dummies

Natalie Canavor is a business writer, workshop leader and adjunct professor at New York University, where she teaches advanced writing courses. Natalie's work as a journalist and organizational communicator has won international recognition. She uses her experience to help businesspeople and professionals write for results and achieve their career goals.

Introduction 1 Part I: Winning with Writing 7 Chapter 1: Make Writing Your Not-So-Secret Weapon 9 Chapter 2: Planning Your Message: Your Secret Weapon 21 Chapter 3: Making Your Writing Work: The Basics 47 Chapter 4: Self-Editing: Professional Ways to Improve Your Own Work 73 Chapter 5: Troubleshooting Your Writing: Fixing Common Problems 99 Part II: Putting Your Skills to Work for Everyday Business Writing 123 Chapter 6: Writing Emails That Get Results 125 Chapter 7: Creating High Impact Business Correspondence 149 Part III: Writing Business Documents, Promotional Material and Presentations 175 Chapter 8: Building the Biggies: Major Business Documents 177 Chapter 9: Promoting Yourself and Your Organization 201 Chapter 10: Writing for the Spoken Word 223 Part IV: Writing for the Digital Universe 247 Chapter 11: Evolving Your Writing for Online Media 249 Chapter 12: Writing for Websites and Blogs 269 Part V: Thinking Global, Writing Global 297 Chapter 13: Using English as the Global Language of Business 299 Chapter 14: Adapting Business English to Specific Countries 313 Part VI: The Part of Tens 335 Chapter 15: Ten Ways to Advance Your Career with Writing 337 Chapter 16: Ten Ways to Tweet Strategically 345 Index 353