Becoming a Personal Trainer For Dummies (eBook)

eBook Download: EPUB
2011 | 1. Auflage
384 Seiten
Wiley (Verlag)
978-1-118-05402-4 (ISBN)

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Becoming a Personal Trainer For Dummies -  Linda Formichelli,  Melyssa St. Michael
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Love helping other people improve their physical fitness? Become a certified trainer, start your own business, and grow your client base with this user-friendly and practical guide Want to turn your passion for fitness into a lucrative career? Each year, more than 5 million Americans use personal trainers to take their workouts to the next level and this plain-English guide shows you how to get in on the action. Whether you want a part-time job at the gym or a full-time personal training business, you ll find the practical, proven advice you need in Becoming a Personal Trainer For Dummies. If you want to become a certified personal trainer and start your own business or if you re a certified trainer looking to grow your existing practice you re in the right place. This practical guide has a thorough overview of what it takes to get certified and run a successful business, complete with expert tips that help you: Find your training niche Study for and pass certification exams Attract, keep, and motivate clients Interview, hire, and manage employees Update your training skills Expand your services A user-friendly guide with unique coverage of personal trainer certification programs, Becoming a Personal Trainer For Dummies includes tips on selecting the right program and meeting the requirements. You ll learn to develop your training identity as well as practice invaluable skills that will make you a great personal trainer. Inside you ll discover how to: Choose the right fitness equipment, for you and your clients Create a business plan, a record-keeping system, and a marketing campaign Perform fitness assessments Develop individualized exercise programs Advance your clients to the next fitness level Manage legal issues and tax planning Train clients with special needs Complete with ten ideas to expand your services (such as adding workshops or selling equipment or apparel) and a list of professional organizations and resources, Becoming a Personal Trainer For Dummies gives you the tools you need to be the best personal trainer you can be. Grab your own copy to get the most out of this fun, fabulous career.

Melyssa St. Michael is a renowned fitness expert who appears on national news channels and has been interviewed for major publications. Linda Formichelli writes for Men's Fitness, Muscle Media, and other magazines.

Introduction.

Part I: Shaping Up to Be a Personal Trainer.

Chapter 1: Personal Training 101: Do You Have What It Takes?

Chapter 2: Getting Certified.

Chapter 3: Practicing Your Art.

Chapter 4: Planning Your Start.

Part II: Being a Successful Personal Trainer.

Chapter 5: Creating Your Business Plan.

Chapter 6: Setting Up Shop.

Chapter 7: Developing Sound Business Practices.

Chapter 8: Flexing Your Marketing Muscles.

Chapter 9: Retaining Your Clientele.

Part III: Putting the Personal into Personal
Training.

Chapter 10: Getting to Know You: Performing Initial
Consultations.

Chapter 11: The First Session: Performing the Fitness
Assessment.

Chapter 12: Before We Meet Again: Planning the Program.

Chapter 13: The Second Session: Taking Your Client through the
First Workout.

Chapter 14: Teaching Your Beginning Client Beginning
Exercises.

Chapter 15: Taking Your Client to the Next Level.

Part IV: Growing Your Personal Training Business.

Chapter 16: Preparing for Growth: Automating and Documenting
Your Workflow.

Chapter 17: Hiring Additional Staff.

Chapter 18: Building Your Business Culture.

Part V: The Part of Tens.

Chapter 19: Ten Great Ways to Expand Your Services.

Chapter 20: Ten Essential Pieces of Equipment.

Chapter 21: Ten Ways to Be the Best Personal Trainer You Can
Be.

Appendix: Resources.

Index.

"...This non-nonsense book covers every conceivable aspect of the personal-training industry...straightforward, informative and easy to read..." (Muscle & Fitness, March 2005)

Erscheint lt. Verlag 8.3.2011
Sprache englisch
Themenwelt Sachbuch/Ratgeber Beruf / Finanzen / Recht / Wirtschaft Wirtschaft
Sachbuch/Ratgeber Gesundheit / Leben / Psychologie
Sachbuch/Ratgeber Sport
Wirtschaft Betriebswirtschaft / Management
Schlagworte Business & Management • Personal Career Development • Personalwesen • Wirtschaft u. Management
ISBN-10 1-118-05402-4 / 1118054024
ISBN-13 978-1-118-05402-4 / 9781118054024
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