The Business of Sports - Mark Conrad

The Business of Sports

A Primer for Journalists

(Autor)

Buch | Hardcover
380 Seiten
2011 | 2nd New edition
Routledge (Verlag)
978-0-415-87652-0 (ISBN)
149,60 inkl. MwSt
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This book explores the business aspect of sports with an orientation to those topics that are most relevant to journalists, providing the foundation for understanding the various parts of the sports business. Moving beyond sports writing, this text offers a distinct perspective on professional, college, and international sports organizations – structure, governance, labor issues, and other business factors within the sports community. Written clearly and compellingly, The Business of Sports includes cases (historical, current, and hypothetical) to illustrate how business concerns play a role in the reporting of sports.


New features for the second edition include:








updates throughout, including disciplinary policies throughout the major sports leagues
expanded discussion of intellectual property issues and merchandising
new sections on ethical issues in sports, aimed at journalists.





Offering critical insights on the business of sports, this text is a required resource for sports journalists and students in sports journalism.

Mark Conrad is Associate Professor and Chair of the Legal and Ethical Studies Area at Fordham University’s School of Business Administration, where he teaches Sports Law, Media Law, and other law classes. He also teaches at Columbia University’s graduate program in Sports Management. Mr. Conrad has published in academic, legal and general circulation publications, including the New York Times, Wall Street Journal, Sports Business Journal, and the New York Law Journal. He is a frequent blogger for Sports Law Blog. Mark received his J.D. from New York Law School, and he holds an M.S. from Columbia University’s Graduate School of Journalism.

Preface. Introduction – What Makes Sports a Unique Business? The Structure of Professional Team Sports. The Structure of Individual Sports. The Structure of College and High School Sports. The International Sports System. Sports Contracts. Labour Relations in Sports. Sports Agents. Team Relocation and Facility Issues. Sports Injuries. Drug Testing in Sports. Discrimination in Sports. Intellectual Property and Sports. Traditional and New Media and Sports

Erscheint lt. Verlag 27.1.2011
Zusatzinfo 10 Tables, black and white
Verlagsort London
Sprache englisch
Maße 152 x 229 mm
Gewicht 680 g
Themenwelt Sachbuch/Ratgeber
Sozialwissenschaften Kommunikation / Medien Journalistik
Wirtschaft
ISBN-10 0-415-87652-4 / 0415876524
ISBN-13 978-0-415-87652-0 / 9780415876520
Zustand Neuware
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