Image, Persona and the Law

In contrast to the UK, publicity rights - namely the right to control the use of one's identity for commercial purposes - are well established in the legal system of other countries. This book supplies the definitive guide to publicity rights.

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The UK has lagged behind other countries in establishing a legal framework for the protection of publicity rights, which has caused difficulty for media litigation lawyers at a loss as to how to protect the rights of their clients.
Provides in-depth analysis of publicity rights in the UK and elsewhere, not currently available
Compares the US and global position with that in the UK
Draws upon the experiences of well-known celebrities (for example, the Douglas/Zeta Jones wedding and Hello magazine dispute)
Offers in-depth examination of issues in a fast-growing area