Science Communication and Public Engagement

This book explores how to develop engaging science communication initiatives that motivate audiences and researchers into collaboration. Contributors present scientific evidence and case studies to illustrate how to carry out engaging initiatives that unite researchers, and people around collaboration and interest in scientific research.

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This book offers a historical description of science communication and addresses the gaps in the literature with the correspondent counterproposals to address these issues to promote audiences' engagement with science. Denisse Vasquez-Guevara offers practical guidelines to develop and implement effective science communication. Contributors present several communication theories, research and participatory intervention methodologies, data collection, and facilitation tools contrasted with scientific evidence and case studies to illustrate how to carry out engaging initiatives that unite researchers and people around collaboration and interest in scientific research. Scholars of science communication, participatory-action research, and decolonial methodologies will find this book of particular interest.