Business Statistics for Competitive Advantage with Excel 2007

Statistics for decision making and competitive advantage.- Describing your data.- Hypthesis tests, confidence intervals and simulation to infer population characteristics.- Quantifying the influence of performance drivers and forecasting: regression.- Marketing segmentation with descriptive statistics, inference, hypothesis tests and regression.- Finance application: portfolio analysis with a market index as a leading indicator in simple linear regression.- Association between two categorical variables: contingency analysis with chi-square.- Building multiple regression models.- Model building and forecasting with multicollinear time series.- Indicator variables.- Nonlinear multiple regression models.- Indicator interactions for structural differences or changes in response.- Logit regression for bounded responses.- Index.