Business in Africa in the Era of Digital Technology

James Baba Abugre is a Human Resource Management and Communication Researcher, as well as a Senior Lecturer at the University of Ghana Business School, Ghana. He focuses on the interaction of actors in resolving effective human resource development and management in institutions. His teaching and research areas are in Human Resource Management in multinational companies (MNCs) and local organisations. Specifically, he researches in HRM practices and communication and engagement of employees in organisations.
Ellis L.C. Osabutey is a Reader at University of Roehampton, UK. His research is in International Business and Management, with specific focus on Foreign Direct Investment, Technology and Knowledge Transfer, Human Resource and International Management, and SME Innovation Strategies. His empirical interest is focused on, but not limited to, Sub-Saharan Africa.
Simon Sigué is a member of Faculty of Business at Athabasca University, Canada, as well as Professor Extraordinaire at Tshwane University of Technology, South Africa, an honorary professor at the Universidad de Los Andes, Colombia, and an adjunct professor at Kwame Nkrumah University of Science and Technology, Ghana. His research covers issues such as franchising, marketing channel, customer relationship management, game theory, international marketing and trade, and corruption.

1. Introduction to "Business in Africa in the Era of Digital Technology".- 2. Digitalization in Africa: The case of public programs in Ghana.- 3. Maximizing Human Resource Development in Sub-Saharan Africa in the Digital Era.- 4. Digitizing Recruitment and Selection of Employees in Ghana: A Social Media Network Perspective.- 5. Gender and Rural Entrepreneurship in digitizing sub-Saharan Africa.- 6. Social Media and Economic Development: The Role of Instagram in Developing Countries.- 7. Franchising in the gasoline retail industry in Cameroon: A strategic perspective.- 8. Supply chain management systems in Africa: insights from Nigeria.- 9. Understanding rural micro and small business marketing practices in Ghana.- 10. Attitudes to Globalization in the Public, Private and NGO Sectors.