SAP Hybris Commerce

Seema Vishnoi is the head of commerce market development and go-to-market activities in Latin America. Outside of SAP, Seema is an adjunct professor and teaches in the Villanova School of Business at Villanova University. She earned her MBA and a bachelor of engineering degree in computer sciences from Villanova University. Sietse Verhoog is the director of SAP Hybris Expert Services for Latin America and the Caribbean at SAP. He is responsible for the teams of SAP Hybris consultants, architects, developers, and industry specialists in Mexico, Colombia, and Brazil who support SAP Hybris customers and partners throughout the region. Drew Messinger-Michaels co-created the Functional Consulting and Business Value Consulting groups within SAP Hybris Expert Services, along with offerings such as the Commerce Capabilities Workshop, Solr Workshop, Roles and Permissions Workshop, Hybris Health Check, and Functional Analyst Certification. He writes and podcasts about arts, culture, and technology, online and elsewhere.

Foreword
Preface
Target Audience
Structure of This Book
Acknowledgments
Introduction
The Commerce Market
The SAP Commerce Story
Summary
Getting Started with SAP Commerce
Before You Begin
Running Your Project
Building Your Team
Operating in the Cloud
Upgrade Projects
Summary
Commerce Management
Sales Organization
Cart Management
Product Recommendation
Wishlists and Checkout
Promotions
SAP Commerce Accelerator Storefronts
Summary
Product Content and Catalog Management
Product Catalog Management
Product Cockpit
Configurable Products
Bundling
SAP Digital Asset Management
Summary
Customer Experience Management
Page Templates for All Channels
Web Content Management System
SmartEdit
Personalization
Context-Driven Services
Summary
Order Management
Sales Organization
Quotation Management
Capturing an Order
Distributed Order Management
Order Orchestration
Fulfillment Execution
Order Lifecycle
Summary
Support and Service
Backoffice Customer Service Cockpit
Assisted Service Module
Self-Service
Summary
Search and Navigation
Overview
Configuring Solr Search
Boost and Bury
Commerce Search and Adaptive Search
Solr and PCM in Backoffice
Indexing Nonproduct Content
Summary
Cross-Module Topics
Users, User Groups, and Permissions
Internationalization and Localization
Search Engine Optimization
Summary
SAP Commerce Platform
Architecture
Data Model
Import and Export
Workflow
Security
Summary
Integration
Basics
Master Data Management
Order Management Scenarios
Price Calculation in an Integrated SAP Landscape
Integration with SAP Marketing Cloud
Integration with SAP Sales Cloud and SAP Service Cloud
Integration with SAP Subscription Billing
Integration with SAP Customer Engagement Center
Integration with the SAP Digital Payments Add-On
Integration with SAP Jam Communities
Integration Strategy and Technology
Summary
Cloud Portal
Getting Started
SAP Commerce Cloud Operations
Infrastructure Services
Security
Support
Summary
The Authors
Index