Layout for Graphic Designers

An Introduction

Gavin Ambrose, Paul Harris (Autoren)

Buch | Softcover

208 Seiten

2018 | 3rd edition
Bloomsbury Visual Arts (Verlag)
978-1-4742-5479-3 (ISBN)

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Layout for graphic design concerns the arrangement of text and images on a page. How these elements are positioned, both in relation to one another, and within the overall design scheme, will affect how content is viewed and received. Whether in print or online, it is key to powerful visual communication.

Layout for Graphic Designers provides visual arts students with a theoretical and practical underpinning of this design subject. Packed with over 200 examples from key contemporary practices, and fully illustrated with clear diagrams and inspiring imagery, it offers an essential exploration of the subject.

This third edition has been updated to include 25 new images and 6 new case studies from Lundgren + Lindqvist, TwoPoints.Net, Bruce Mau Design, Non-Format, Mind Design and Plau.

Gavin Ambrose teaches at Brighton University and is a practicing graphic designer as well as an author of numerous highly regarded books for design students including Print and Finish, Design Thinking for Visual Communication, and Design Genius among others. Paul Harris is a freelance writer and editor. His work has appeared in magazines and journals in both the US and Europe.

1. The Basics
What is layout?
Imposition
Working with pages
The golden section
Interview: Design is Play

2. The Grid
The symmetrical grid
Symmetrical variations
Asymmetrical grids
Developing the grid
The baseline grid
Cross-alignment
Working without a grid
Interview: Richard Poulin

3. Elements on a Page
Columns and gutters
Images
Alignment
Hyphenation and justification
Hierarchy
Arrangement
Entry points
Pace
Interview: Steven Brower

4. Form and Function
Dividing the book
Appropriation
Exquisite corpse
Binding
Interview: Adrian Shaughnessy

5. Layout in Use
Scale
Indexing
Orientation
Dividing the page
Structure/unstructure
Paper engineering
Passe partout
Juxtaposition
Interview: Bob Aufuldish

6. Media
Magazines and brochures
Websites
Moving image
Packaging
Interview: ustwo

Erscheinungsdatum	27.04.2018
Reihe/Serie	Basics Design
Zusatzinfo	200 colour illus
Verlagsort	London
Sprache	englisch
Maße	160 x 230 mm
Gewicht	462 g
Themenwelt	Kunst / Musik / Theater ► Design / Innenarchitektur / Mode
Themenwelt	Mathematik / Informatik ► Informatik ► Grafik / Design
ISBN-10	1-4742-5479-9 / 1474254799
ISBN-13	978-1-4742-5479-3 / 9781474254793
Zustand	Neuware