Mobile Apps & Banking -

Mobile Apps & Banking

Investigations of Shopping, Payment & Financial Services

Paulina Nolan (Herausgeber)

Buch | Hardcover
115 Seiten
2014
Nova Science Publishers Inc (Verlag)
978-1-63463-123-5 (ISBN)
169,95 inkl. MwSt
Through a variety of new mobile applications ("apps"), technology is rapidly changing the way consumers shop. Today's mobile apps offer new beneficial services designed to enhance the consumer shopping experience. These apps allow smartphone users to compare competing products and retailers in real-time, seek out the best deals, and pay for their purchases by waving their phones at the checkout counter. Many of these apps have been installed on millions of devices, and all use mobile technology to alter consumers' shopping. Mobile payments can be a convenient way for consumers to pay for goods and services but they also raise consumer protection concerns. This book examines the mobile payments industry and its effects on consumers, while exploring areas where more attention is warranted such as dispute resolution, data security, and privacy.

Preface; What's the Deal? An FTC Study on Mobile Shopping Apps; Paper, Plastic... or Mobile? An FTC Workshop on Mobile Payments; Consumers and Mobile Financial Services 2014; Index.

Erscheint lt. Verlag 1.12.2014
Verlagsort New York
Sprache englisch
Maße 155 x 230 mm
Gewicht 338 g
Themenwelt Informatik Software Entwicklung Mobile- / App-Entwicklung
Informatik Weitere Themen Smartphones / Tablets
Technik Nachrichtentechnik
Wirtschaft Betriebswirtschaft / Management Finanzierung
Betriebswirtschaft / Management Spezielle Betriebswirtschaftslehre Bankbetriebslehre
ISBN-10 1-63463-123-4 / 1634631234
ISBN-13 978-1-63463-123-5 / 9781634631235
Zustand Neuware
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