MIS Essentials, plus MyMISLab with Pearson eText
2014
|
3rd edition
Pearson Education Limited
978-1-4479-5331-9 (ISBN)
Pearson Education Limited
978-1-4479-5331-9 (ISBN)
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This package includes a physical copy of MIS Essentials as well as access to the eText and MyMISLab.
Why is MIS the most important course in the business school, and MIS Essentials the most important book in your students' backpack?
Together, they show students exactly how businesses use information systems and technology to accomplish their goals, objectives, and competitive strategy. Knowing this helps students get ahead of the IS curve, which in turn, will keep them ahead of the growing list of obsolete jobs. MyMISLab further prepares students for the rigors of the workplace through additional study material, quizzing, and testing, and also engages students in real business situations through simulations.
The Third Edition focuses on the latest innovation in MIS and addresses today's changing student experience through new Guides and new GearUp and PRIDE cases, based on real businesses and business opportunities.
MyLab and Mastering from Pearson improve results for students and educators. Used by over ten million students, they effectively engage learners at every stage.
For more information on MyMISLab, go to www.mymislab.com
Why is MIS the most important course in the business school, and MIS Essentials the most important book in your students' backpack?
Together, they show students exactly how businesses use information systems and technology to accomplish their goals, objectives, and competitive strategy. Knowing this helps students get ahead of the IS curve, which in turn, will keep them ahead of the growing list of obsolete jobs. MyMISLab further prepares students for the rigors of the workplace through additional study material, quizzing, and testing, and also engages students in real business situations through simulations.
The Third Edition focuses on the latest innovation in MIS and addresses today's changing student experience through new Guides and new GearUp and PRIDE cases, based on real businesses and business opportunities.
MyLab and Mastering from Pearson improve results for students and educators. Used by over ten million students, they effectively engage learners at every stage.
For more information on MyMISLab, go to www.mymislab.com
I. MIS AND YOU
1. The Importance of MIS
2. Business Processes, Information Systems, and Information
3. Organizational Strategy, Information Systems, and Competitive Advantage
II. INFORMATION TECHNOLOGY
4. Hardware and Software
5. Database Processing
6. Data Communication and the Cloud
III. USING IS FOR COMPETITIVE STRATEGY
7. Organizations and Information Systems
8. Social Media Systems
9. Business Intelligence Systems
IV. INFORMATION SYSTEMS MANAGEMENT
10. Information Systems Development
11. Information Systems Management
12. Information Security Management
Chapter Extensions
CE 1 Collaboration Information Systems for Decision-Making, Problem Solving, and Project Management
CE 2 Collaboration Information Systems for Student Projects
Erscheint lt. Verlag | 3.2.2014 |
---|---|
Verlagsort | Harlow |
Sprache | englisch |
Themenwelt | Mathematik / Informatik ► Mathematik ► Finanz- / Wirtschaftsmathematik |
ISBN-10 | 1-4479-5331-2 / 1447953312 |
ISBN-13 | 978-1-4479-5331-9 / 9781447953319 |
Zustand | Neuware |
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