From .com to .profit - Nick Earle, Peter G.W. Keen

From .com to .profit

Inventing Business Models That Deliver Value and Profit
Buch | Hardcover
240 Seiten
2000 | Abridged edition
Jossey-Bass Inc.,U.S. (Verlag)
978-0-7879-5415-4 (ISBN)
26,50 inkl. MwSt
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This is a guide from e-strategists on how to make profit in the new world economy. The authors say we are in the midst of the first era of e-business, characterized by experimentation, vague or non-existent business models, and dubious value propositions. This era is driven by technology. The next era of e-business will be characterized by a focus on value creation built on business models that are sustainable and profitable. In this next era the key drivers will be: perfecting logistics; establishing long term customer relationships; harmonizing sales channels for customer benefits; building a power brand; transforming corporate capital and cost structure ;and ultimately becoming a value added intermediary.

NICK EARLE is president of Hewlett-Packard's E-Services.Solutions organization, HP's in-house incubator. Earle and his team are responsible for driving the company's Internet strategy. Their mission includes forming strategic alliances with innovative companies that are building new business models for the Net economy. Earle was profiled in Fortune magazine as "HP' s New E-vangelist," where his role was said to represent "a revival of an HP tradition: embracing mavericks." PETER KEEN is president of Keen Innovations and Keen Education. He has served on the faculties of Harvard, Stanford, MIT, Wharton, Duke, and Fordham, as well as Delft, Stockholm, and the London Business School. He is the author of twenty books on business and IT strategy, and an advisory board member for a number of Internet companies.

Erscheint lt. Verlag 18.9.2000
Zusatzinfo Ill.
Verlagsort New York
Sprache englisch
Maße 152 x 229 mm
Gewicht 510 g
Einbandart gebunden
Themenwelt Mathematik / Informatik Informatik Web / Internet
Wirtschaft Betriebswirtschaft / Management Marketing / Vertrieb
Wirtschaft Betriebswirtschaft / Management Unternehmensführung / Management
ISBN-10 0-7879-5415-2 / 0787954152
ISBN-13 978-0-7879-5415-4 / 9780787954154
Zustand Neuware
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