Robin Williams Design Workshop - Robin Williams, John Tollett

Robin Williams Design Workshop

Buch | Softcover
288 Seiten
2000
Peachpit Press Publications (Verlag)
978-0-201-70088-6 (ISBN)
38,40 inkl. MwSt
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Helping students learn the basic principles of design, this book contains discussions and examples of visual metaphors, visual impact, grid theory, and problem solving. Included are lessons on how to work with colour, photos, and clip art. Focusing on specific projects, it is for courses in Graphic Design, Computer Graphics, and Web Graphics.
Robin Williams introduced design and typographic principles to legions of readers with her best-selling Non-Designer's book series. Now she and designer/co-author John Tollett take you to the next level of creative design with practical advice and lessons in composition, visual impact, and design challenges.

Presented in Robin and John's signature style—writing that is so crystal clear, it's accessible to absolutely anyone—and illustrated with hundreds of full-color design examples, the ideas in this book tackle design theory, visual puns, and layout and graphics strategies for real-world projects. Developing designers will appreciate the author's imaginative approach and well-chosen examples.



Discover practical and effective design principles and concept–and how to apply them to virtually any project.
Learn why some designs are attention-getting and others are not.
Learn how to choose just the right look—corporate or casual, classic or trendy—for specific types of projects, such as business cards, letterhead and envelopes, newsletters and brochures, logos, advertising, and more.
Test your design acumen by comparing before-and-after examples.
Find a wealth of inspiration for your own design projects.
Gain insight into the design process by studying the works of guest designers, who offer their personal commentary and insights.

Robin Williams is the author of piles of best-selling and award-winning books, all by Peachpit Press, including The Non-Designer's Design Book, The Little Mac Book, The Non-Designer's Web Book, and many more. Robin has been teaching college-level graphic design for fourteen years. John Tollett is a designer, art director, and illustrator with over thirty years experience in the graphic design world. He is the co-author of several best-selling books, including The Non-Designer's Web Book and The Little iBook Book.

Introduction.
IDEA SPARKS.

 1. How Much Do You Already Know?
 2. Taking Advantage of Clip Art.
 3. Working with Photographs.
 4. Understanding Design Challenges and Approaches.
 5. Creating Visual Impact.
PROJECTS.

 6. Logos.
 7. Business Cards, Letterhead, and Envelopes.
 8. Invoices and Forms.
 9. Advertising.
10. Billboards.
11. Web Sites.
12. Tables of Contents and Indices.
13. Newsletters and Brochures.
14. Flyers.

Erscheint lt. Verlag 8.11.2000
Verlagsort Berkeley
Sprache englisch
Gewicht 785 g
Themenwelt Kunst / Musik / Theater Design / Innenarchitektur / Mode
Informatik Grafik / Design Desktop Publishing / Typographie
ISBN-10 0-201-70088-3 / 0201700883
ISBN-13 978-0-201-70088-6 / 9780201700886
Zustand Neuware
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