Digital Fonts - Alec Julien

Digital Fonts

The Complete Guide to Creating, Marketing and Selling

(Autor)

Buch | Softcover
208 Seiten
2012
Thames & Hudson Ltd (Verlag)
978-0-500-29046-0 (ISBN)
23,60 inkl. MwSt
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A guide that explores various aspects of the font creation process and covers everything from sketching initial letterforms to mastering the font creation software packages Fontlab and Fontographer. It addresses the issue of how designers can best market and sell their fonts, and includes advice on copywriting and working with foundries, and more.
Packed with step-by-step tutorials and interviews with professional font designers, Digital Fonts is a comprehensive and practical guide that explores every aspect of the font creation process, covering everything from sketching initial letterforms to mastering the font creation software packages Fontlab and Fontographer. Significantly, this book is also the first of its kind to address the important issue of how designers can best market and sell their fonts, and includes advice on copywriting and working with foundries, as well as how designers can set up their own foundries. Throughout the book, screen grabs and illustrated diagrams accompany clear and accessible text, clarifying each part of every process and arming readers with all the essential information they need. Interviews with professional font designers and foundry owners provide an insight into their working processes, while accompanying portfolios demonstrate a wide range of inspirational font styles.

Font creator and graphic designer Alec Julien started his own font foundry in 2007, and has since published over 50 font families, which he sells via MyFonts.com and Fonts.com. Alec has published typography articles online on his own blog and on the renowned iLoveTypography. com, touching on a wide range of topics, from practical matters of font creation, to ligatures in graffiti.

I. Typography Essentials: 1. Key Principles • 2. Creating Letterforms • II. Creating a Font: 3. From Lettering to Vector File: What is a Font? • 4. Font Creation Software Tutorials • III. Going Pro: 5. Marketing and Selling Your Fonts • IV. Resources

Zusatzinfo Illustrated in colour throughout
Verlagsort London
Sprache englisch
Maße 205 x 227 mm
Gewicht 770 g
Themenwelt Kunst / Musik / Theater Design / Innenarchitektur / Mode
Informatik Grafik / Design Desktop Publishing / Typographie
Wirtschaft
ISBN-10 0-500-29046-6 / 0500290466
ISBN-13 978-0-500-29046-0 / 9780500290460
Zustand Neuware
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