Analytics for Managers
Routledge (Verlag)
978-0-415-62269-1 (ISBN)
The objective of this book is to introduce analytics from the perspective of the general manager of a corporation. Rather than examine the details or attempt an encyclopaedic review of the field, this text emphasizes the strategic role that analytics is playing in globally competitive corporations today.
The chapters of this book are organized in two main parts. The first part introduces a problem area and presents some basic analytical concepts that have been successfully used to address the problem area. The objective of this material is to provide the student, the manager of the future, with a general understanding of the tools and techniques used by the analyst.
Peter C. Bell Professor Peter C. Bell earned BA and MA degrees from Oxford University and MBA and PhD degrees from the Graduate School of Business, the University of Chicago, and is a Professor of Management Science at Ivey. Gregory S. Zaric Associate Professor Gregory Zaric earned a BSc degree from the University of Western Ontario, an MASc from the University of Waterloo, and MS and PhD degrees from Stanford University. He is an Associate Professor of Management Science at Ivey and holds a Canada Research Chair in Health Care Management Science.
Introduction: Analytics 1. An Introduction to Management Analytics 2. Models and Model Building 3. Analyzing Sequential Decisions 4. Data Driven Decision Making 5. Predictive Modelling 6. Simulating the Future 7. Simultaneous Decision Problems 8. Revenue Management 9. Creating Competitive Advantage Using Analytics
Erscheint lt. Verlag | 12.2.2013 |
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Zusatzinfo | 26 Tables, black and white; 77 Line drawings, color; 26 Illustrations, color |
Verlagsort | London |
Sprache | englisch |
Maße | 203 x 254 mm |
Gewicht | 770 g |
Themenwelt | Mathematik / Informatik ► Mathematik ► Finanz- / Wirtschaftsmathematik |
Wirtschaft ► Betriebswirtschaft / Management ► Logistik / Produktion | |
Wirtschaft ► Betriebswirtschaft / Management ► Unternehmensführung / Management | |
Wirtschaft ► Volkswirtschaftslehre ► Ökonometrie | |
ISBN-10 | 0-415-62269-7 / 0415622697 |
ISBN-13 | 978-0-415-62269-1 / 9780415622691 |
Zustand | Neuware |
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