Using MIS 2013: Global Edition - David Kroenke

Using MIS 2013: Global Edition

(Autor)

Buch | Softcover
528 Seiten
2012 | 5th edition
Pearson Education (Verlag)
978-0-273-76648-3 (ISBN)
79,95 inkl. MwSt
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Were you looking for the book with access to MyMISLab? Buy Using MIS 2013: Global Edition with MyMISLab access card (ISBN 9780273766582) and save 40%.





For undergraduate Introductory Management Information Systems courses.



An engaging introduction to how people use IS to solve business problems.



Using MIS explains why MIS is the most important course in the business school by showing students how businesses use information systems and technology to accomplish their goals, objectives, and competitive strategy.





Need extra support?
This title can be supported by MyMISLab, an online homework and tutorial system which can be used by students for self-directed study or fully integrated into an instructor's course.



This product is the book alone, and does NOT come with access to MyMISLab.



You can benefit from MyMISLab at a reduced price by purchasing a pack containing a copy of the book and an access card for MyMISLab: Using MIS 2013: Global Edition with MyMISLab access card (ISBN 9780273766582). Alternatively, buy access online at www.mymislab.com.


For educator access, contact your Pearson Account Manager. To find out who your account manager is, visit www.pearsoned.co.uk/replocator

PART 1 Why MIS?

Chapter 1 The Importance of MIS

Chapter 2 Collaboration Information Systems
Chapter 3 Strategy and Information Systems
PART 2 Information Technology
Chapter 4 Hardware and Software
Chapter 5 Database Processing
Chapter 6 Data Communication and the Cloud
PART 3 Using IS for Competitive Advantage
Chapter 7 Structured Processes and Information Systems
Chapter 8 Social Media Information Systems
Chapter 9 Business Intelligence Systems
PART 4 Information Systems Management
Chapter 10 Business Process and Information Systems Development
Chapter 11 Information Systems Management
Chapter 12 Information Security Management
The International Dimension
Application Exercises
Glossary
Index

Erscheint lt. Verlag 15.3.2012
Sprache englisch
Maße 217 x 274 mm
Gewicht 930 g
Themenwelt Mathematik / Informatik Mathematik Finanz- / Wirtschaftsmathematik
Wirtschaft Betriebswirtschaft / Management
ISBN-10 0-273-76648-1 / 0273766481
ISBN-13 978-0-273-76648-3 / 9780273766483
Zustand Neuware
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