Logo Brainstorm Book

When it's time to design a logo, this is the only reference book a designer will ever need. Covering everything about logos from color to symbols to type, popular design author Jim Krause breaks the design process down into manageable sections that will help you think through your logo project in a smart, systematic way.

---

Don't Wait for Inspiration to Strike Whether you're facing a new logo project or you've reached a block in your current work, The Logo Brainstorm Book will inspire you to consider fresh creative approaches that will spark appealing, functional and enduring design solutions. Award-winning designer Jim Krause (author of the popular Index series) offers a smart, systemic exploration of different kinds of logos and logo elements, including: * Symbols * Monograms * Typographic Logos * Type and Symbol Combinations * Emblems * Color Palettes Through a combination of original, visual idea-starters and boundary-pushing exercises, The Logo Brainstorm Book will help you develop raw logo concepts into presentation-ready material.