The Project Cool Guide to Enhancing Your Web Site

TERESA A. MARTIN is a celebrated interactive media guru. GLENN DAVIS is an internationally renowned web developer. Teresa and Glenn are cofounders of Project Cool(r), a top online resource for webmasters.

List of Illustrations. Acknowledgments. Introduction. Jumping into the Water: Simple Scenarios. Is This Business for You? Setting up Your Business. Beginning with a Buyer. Choosing Products and Suppliers. Marketing in the United States and Abroad. Money Matters. Packing, Shipping, and Insurance. Oh, Those Lovely Documents. Regulation of Foreign Trade. NAFTA, GATT, and Other Trade Pacts. Sources of Information and Help. Appendix A: Sample Market Study Outline. Appendix B: Guidelines for Business Planning. Appendix C: Possible Sources of Financing for Your Business. Appendix D: Sample Supply Agreements. Appendix E: U.S. Export Assistance Center Directory. Appendix F: Product-Specific Customs Information. Index.