Sams Teach Yourself LinkedIn in 10 Minutes

Patrice-Anne Rutledge is a bestselling author of 27 books and a business technology expert who has been featured on CNN.com, AOL, CareerBuilder, Inc.com, Fox News, MSN, and other media outlets around the world. She specializes in teaching others to maximize the power of new technologies such as social media and online collaboration to promote their businesses and careers. Patrice is a long-time LinkedIn member and social networking advocate who uses LinkedIn to develop her business, find clients, recruit staff, and much more. Her other books includeThe Truth About Profiting from Social Networking from Pearson/FT Press. She can be reached through her website at www.patricerutledge.com.

Introduction

Who Is This Book For?

Companion Websites

Conventions Used in This Book

 

1 Introducing LinkedIn

Understanding What LinkedIn Can Do for You

Understanding LinkedIn Account Types

Exploring LinkedIn Premium Accounts

Creating a LinkedIn Account

Exploring the LinkedIn Home Page

Navigating LinkedIn

Summary

 

2 Creating Your Profile

Viewing a LinkedIn Profile

Creating a Profile That Achieves Your Goals

Understanding Profile Completeness

Entering Basic Profile Information

Adding Positions

Adding Educational Information

Adding Websites and Other Additional Information

Customizing Your Public Profile

Adding a Profile Summary

Adding Personal Information

Specifying Contact Settings

Adding a Profile Photo

Viewing Your Profile

Summary

 

3 Adding and Managing Connections

Developing a Connection Strategy

Building Your Network

Connecting with Other LinkedIn Members

Connecting with People Not on LinkedIn

Responding to Connection Invitations

Managing Your Connections

Removing Connections

Viewing Your Network Statistics

Summary

 

4 Customizing Your LinkedIn Settings

Customizing the Way You Use LinkedIn

Customizing Profile Settings

Customizing Email Notification Settings

Customizing Your Home Page Settings

Subscribing to RSS Feeds

Customizing Group Invitations Settings

Customizing Your LinkedIn Personal Information

Customizing Your Privacy Settings

Specifying How You Want to Use the LinkedIn Network

Summary

 

5 Managing and Updating Your Profile

Understanding the Importance of a Current Profile

Updating Your Status

Commenting on a Status

Updating Your Profile

Promoting Your Profile on the Web

Creating a Profile in Another Language

Printing and Downloading Your Profile

Summary

 

6 Communicating with Other LinkedIn Members

Understanding Your LinkedIn Network

Understanding InMail, Introductions, and LinkedIn Messages

Understanding Your Contact Options

Managing Your Inbox

Sending Messages

Reading and Replying to Messages

Sending InMail

Requesting Introductions

Managing Introduction Requests

Summary

 

7 Searching on LinkedIn

Performing a Quick Search

Searching for People

Narrowing People Search Results

Performing an Advanced People Search

Saving a People Search

Using Advanced Search Techniques

Summary

 

8 Using LinkedIn Tools

Understanding LinkedIn Tools

Installing and Using the LinkedIn Firefox Browser Toolbar

Installing and Using the LinkedIn Internet Explorer Toolbar

Using the JobsInsider

Using the Outlook Toolbar

Creating an Email Signature

Using the Google Toolbar Assistant

Summary

 

9 Finding a Job

Attracting Recruiters and Hiring Managers

Searching Job Postings

Viewing Job Postings

Performing an Advanced Job Search

Applying for a Job

Finding Recruiters and Hiring Managers

Summary

 

10 Requesting and Providing Recommendations

Understanding LinkedIn Recommendations

Requesting Recommendations

Managing Recommendation Requests

Responding to Recommendation Requests

Making a Recommendation

Accepting Recommendations

Managing Received Recommendations

Managing Sent Recommendations

Summary

 

11 Working with LinkedIn Groups

Understanding LinkedIn Groups

Joining a Group

Viewing Your Groups

Changing the Display Order of Your Groups

Participating in Group Discussions

Viewing and Submitting News Articles

Using a Group’s Jobs Discussion Board

Viewing Group Updates

Viewing Group Members

Managing Group Settings

Sharing Information About Groups

Leaving a Group

Creating Your Own Group

Managing Your Group

Summary

 

12 Using LinkedIn Answers

Understanding LinkedIn Answers

Asking a Question

Browsing Open Questions to Answer

Answering Questions

Searching LinkedIn Answers by Keyword

Viewing and Modifying Your Questions and Answers

Summary

 

13 Using LinkedIn Applications

Understanding LinkedIn Applications

Choosing the Right Applications

Adding Applications

Adding and Managing LinkedIn Events

Removing Applications

Summary

 

14 Using LinkedIn Service Providers

Understanding LinkedIn Service Providers

Searching for Service Providers

Recommending a Service Provider

Requesting a Service Provider Recommendation

Responding to a Service Provider Recommendation Request

Summary

 

Index

 

Web Lesson 1: Recruiting Job Candidates

Web Lesson 2: Working with Company Profiles

Web Lesson 3: Advertising on LinkedIn

Web Lesson 4: Using LinkedIn Mobile