Game Design Workshop

Tracy Fullerton, M.F.A., is a game designer, educator and writer with fifteen years of professional experience. She is currently an Assistant Professor in the Interactive Media Division of the USC School of Cinema-Television where she serves as Co-Director of the Electronic Arts Game Innovation Lab. Recent credits include faculty advisor for the award-winning student game Cloud, and game designer for The Night Journey a unique game/art project with media artist Bill Viola. Prior to joining the USC faculty, she was president and founder of the interactive television game developer, Spiderdance, Inc. Spiderdance's games included NBC's Weakest Link, MTV's webRIOT, The WB's No Boundaries, History Channel's History IQ, Sony Game Show Network's Inquizition and TBS's Cyber Bond. Before starting Spiderdance, Tracy was a founding member of the New York design firm R/GA Interactive. As a producer and creative director she created games and interactive products for clients including Sony, Intel, Microsoft, AdAge, Ticketmaster, Compaq, and Warner Bros. among many others.

The Role of the Game Designer. The Structure of Games. Working with Formal Elements. Working with Dramatic Elements. Working with System Dynamics. Conceptualization. Prototyping. Digital Prototyping. Playtesting. Functionality, Completeness, and Balance. Fun and Accessibility. Team Structures. Stages of Development. The Design Document. Understanding the Game Industry. Selling Yourself and Your Ideas to the Game Industry.