Television and Radio Announcing Plus MySearchLab with Pearson eText --Access Card Package
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978-0-205-94625-9 (ISBN)
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-- Focuses on new developments in media announcing
The digital revolution has significantly changed broadcast technology. The 12th edition of Television and Radio Announcing reflects new trends in the field, such as the reconfiguration of electronic media production practices and distribution models. The internet and social media have opened up new access to production and new methods of distribution, such as YouTube, Facebook, Twitter, and podcasts. The 12th edition addresses the realities of students who live in this new era.
This text is available in a variety of formats – print and digital. Check your favorite digital provider for your eText, including CourseSmart, Kindle, Nook, and more.
Learning Goals:
Upon completing this book, readers will be able to:
Develop essential announcing skills
Understand new trends in the field
0205946259 / 9780205946259 Television and Radio Announcing Plus MySearchLab with Pearson eText --Access Card Package
Package consists of:
0205239927 / 9780205239924 MySearchLab with Pearson eText -- Valuepack Access Card
0205901379 / 9780205901371 Television and Radio Announcing
1) Brief Table of Contents
2) Full Table of Contents
1) Brief Table of Contents
Chapter 1: Announcing for the Electronic Media
Chapter 2: The Announcer as Communicator
Chapter 3: Voice Analysis and Improvement
Chapter 4: Pronunciation and Articulation
Chapter 5: Audio Performance
Chapter 6: Video Performance
Chapter 7: Commercials and Public Service Announcements
Chapter 8: Interview and Talk Programs
Chapter 9: Radio News
Chapter 10: Television News
Chapter 11: Music Announcing
Chapter 12: Sports Announcing
Chapter 13: Starting Your Announcing Career
2) Full Table of Contents
Chapter 1: Announcing for the Electronic Media
What You Can Gain From This Book
The Announcer for the Electronic Media
Education and Training
Coursework Considerations
Checklist: Courses to Build Your Career
The Announcer’s Responsibility
Spotlight: Broadcast Ethics
Practicing with Equipment
Backgrounds of Successful Announcers
Chapter 2: The Announcer as Communicator
Principles of Effective Communication
Interpreting Copy
Identifying the General Meaning
Stating the Specific Purpose
Identifying the General Mood
Determining Changes in Mood
Determining Parts and Structure
Analyzing Punctuation Marks
Marking Copy
Verifying Meaning and Pronunciation
Reading Aloud
Conveying Interest in Your Material
Talking to Your Listener
Employing Characterization: The Announcer as Actor
Checklist: Analyzing Broadcast Copy
Practice: Analyzing the Delivery of Professional Announcers
Practice: Talking a Script
Spotlight: Learning to Sound Local
Ad-Lib Announcing
Know What You’re Talking About
Be Interested in What You’re Saying
Be Eager to Communicate with Your Listener
Develop an Attractive Personality
Practice: Ad-Lib Announcing
Checklist: Improving Ad-Lib Announcing Skills
Checklist: Analyzing Broadcast Copy
Chapter 3: Voice Analysis and Improvement
Ways of Communicating
How We Speak
Speech Personality
Analyzing Your Speech
Diagnostic Reading
Four Aspects of Speech
Voice Quality
Breathing and Breathing Exercises
Common Voice Problems
Practice: Achieving a Low Pitch
Practice: Varying Your Pitch
Practice: Varying Your Tempo
Practice: Excessive Sibilance
Chapter 4: Pronunciation and Articulation
Variations in United States and Canadian Speech
Causes of Mispronunciation
Unfamiliarity with Correct Pronunciation
Speech Sounds of American English
Vowels
IPA
Dipthongs
Consonant Sounds
Phonetic Transcription
Microphones: Importance of Proper Usage
Articulation Problems
Chapter 5: Audio Performance
Audience Rapport: Radio
Microphone Fright
Inexperience
The Failure Syndrome
Self-Esteem
Mental Preparation
The Way You Sound
Microphones
Microphone Consciousness
Taking a Level
Hand Signals
Performance Skills
Achieving a Conversational Style
Reading Telephone Numbers
Developing a Sense of Time
Other Tips for Improving Your Performance
Evaluating Your Performance
Practice: Gauging Your Own Performance
Checklist: Evaluating Audio Performance
Chapter 6: Video Performance
Audience Rapport: Television
Microphone Consciousness
Camera Consciousness
Hitting Marks
On-Camera Movement
Holding Props
Holding Scripts
Using Peripheral Vision
Clothing and Makeup
Cue Cards
Working with Prompters
Instructions and Cues
Achieving Good Working Relationships
Hand Signals
Preparing for a Performance
Other Tips for Improving Your Performance
Evaluating Your Video Performance
Chapter 7: Commercials and Public Service Announcements
Announcers as Actors
Analyzing Commercial Copy
Structure: The Rule of Three
Recording a Commercial in a Studio
Television and Film Voice-overs
Working with Commercials during an On-air Shift
Character Voices
Non Standard Styles of Speech Used in Commercials
Radio Public Service Announcements
Television Commercials
Checklist: Making Effective Television Commercials
Practice: Delivering Radio Commercials and PSAs
Practice: Producing Your Own Commercial
Practice: Delivering Television Commercials
Chapter 8: Interview and Talk Programs
Television Interview Shows Yesterday and Today
Principles of Effective Interviewing
Tips for Conducting Successful Interviews
The Guest
Checklist: Becoming a Skilled Interviewer
Conducting the Interview
Preparation
Introduction
Participation
Listening
Ending
Radio Talk Show Hosts
Preparing for the Shift
Performing as a Radio Talk Show Announcer
Legal and Ethical Concerns
Challenges and Responsibilities
Television Talk Programs
Hosting Television Talk Shows
Types of Talk Shows
Practice: Interviewing for Radio News
Practice: Interviewing
Chapter 9: Radio News
Radio News Today
Anchoring Radio News
News Sources
Preparing for a Shift
Checklist: Writing Effective News Copy
Writing News
Checking Your Newswriting Style
Delivering the News
The Radio Field Reporter
Live Reporting
Voicers, Actualities, Sceners and Wraps
Spotlight: Philosophies of Radio and Television Journalism
Practice: Rewriting News Copy
Chapter 10: Television News
News Media Today
News on Television
Requirements for News Reporters and Anchors
Technology and its Challenges
Television Reporters
Preparing a Package
Abbreviations Used in Television Scripts
Reporting Live from the Field
The News Anchor
Working Conditions and Responsibilities
Using a Prompter
Weather Reporting
Preparing and Delivering Weather Reports
Notes on Weather Reporting
Gaining Experience: Internships
Chapter 11: Music Announcing
Music Radio Today
An Upturn for Music Radio?
Online DJs
The DJ’s Job
Music Radio Stations
Working Conditions
Music at Independent Stations
Alternative DJ Opportunities
Mobile DJs
Karaoke
Music Station Practices
Announcing Styles
Preparing for a Career as a DJ
Practice: Honing DJ Skills
Checklist: Improving Your Popular Music Announcing Style
Practice: Tracking Rate of Delivery of DJs
Chapter 12: Sports Announcing
Before Committing Yourself
Working Conditions of Sports Announcers
Interviewing Athletes
Editing Considerations
Sports Reporting
The Television Sports Reporter
The Radio Sports Director
Play-by-Play Announcing
Practicing Play-by-Play Announcing
Checklist: Questions to Ask Yourself Before You Enter an Announce Booth to Call a Game
Additional Tips on Sportscasting
Checklist: Becoming an Effective Play-by-Play Annouver
The Play Analyst
Practice: Play-by-Play Announcing
Practice: Getting Athletes’ Names Right
Chapter 13: Starting Your Announcing Career
What’s Next?
Preparing for Your Career
Checklist: Assessing Your Career Potential
Job-Hunting Tools
Tips on Preparation
Photographs
The Website
The Cover Letter
Audition or Resume Recordings
Freelancing
Be Responsive
Mailing Address, Email and Phone Number
Finding Job Openings
Applying for a Position at a Station
Interviewing for a Job
Joining a Union
Going Where Your Career Takes You
Podcasting
YouTube
Social Networking
Video Resume
Practice: Drafting Your Resume
Practice: Checking Out the Job Scene
Erscheint lt. Verlag | 28.4.2013 |
---|---|
Sprache | englisch |
Themenwelt | Kunst / Musik / Theater ► Film / TV |
Geisteswissenschaften ► Sprach- / Literaturwissenschaft ► Sprachwissenschaft | |
Sozialwissenschaften ► Kommunikation / Medien ► Journalistik | |
ISBN-10 | 0-205-94625-9 / 0205946259 |
ISBN-13 | 978-0-205-94625-9 / 9780205946259 |
Zustand | Neuware |
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